Area Sales Manager

Bürkert Fluid Control Systems ASEAN; Shah Alam; On-site; MYR 70,000 - 110,000; Full time

Job summary

Bürkert Fluid Control Systems ASEAN in Malaysia seeks an Area Sales Manager to drive business development, customer development and market penetration through strategic planning and prioritization. The role emphasizes cultivating new customer relationships and expanding the company’s product and system solutions across process automation, Food & Beverage, Lab & Analytical, and other industries.

You will align with markets, identify opportunities, visit sites, manage key accounts, and represent

Qualifications

• Diploma or Degree in Engineering or equivalent.
• Experience selling system solutions for process automation across multiple industries.
• Strong business acumen and key account management skills.
• Proficient in CRM and ecommerce platforms.
• Independent, go-getter with can-do attitude.

Responsibilities

• Align markets and develop strategies to penetrate new markets.
• Identify potential markets and applications for company products.
• Conduct regular customer visits to acquire new customers.
• Build strong client relationships to foster loyalty.
• Generate and pursue leads aligned with product offerings.
• Network internally and externally using CRM to share market insights.
• Monitor progress of key customer projects.
• Register new customers with Customer Services/Finance to set up accounts and credit terms in SAP.
• Collaborate with Services/Engineering/Systemhaus to prepare quotations.
• Represent the company professionally in all interactions.

Skills

Sales experience

CRM

eCommerce

Key account management

Education

Diploma/Degree in Engineering

Tools

CRM software

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

The Area Sales Manager represents the company in the order-winning process, focusing on business development, customer development and market penetration through strategic planning and prioritization. This role emphasizes cultivating new customer relationships and expanding the company's product and system solution business.

Job Responsibilities

Business Development

• Alignment : Align with the corporate identified new markets and application and come up with market strategies to penetrate
• New Application / Market : Identify potential markets and application where the company products and services can be used for in the assigned sales territories

Customer Development

• New Customer Acquisition: Engage in regular customer and project site visits to introduce the company to prospective clients and enhance visibility.
• Quality System Business: Build strong relationships with clients to foster loyalty and encourage continued preference for the company’s products and services, ensuring ongoing business opportunities.
• Customer Relationship: To build connection with customer to inculcate loyalty and encourage continued preference for the company’s various products and services.
• Lead Generation: Actively identify and pursue leads that align with the company’s range of products and services.

Business Processes

• Internal and external networking: Collecting and sharing information about market, customer, competitor, etc. using recognized tools (CRM: Visit Report/Opportunities/Account details/Customer Plan)
• Progress Monitoring: Monitoring progress of important customer projects to multiply local success
• Registration of New Customers: Work together with Customer Services / Finance to complete customer’s questionnaire, create the new customers and the credit terms in SAP system
• Quotation Preparation: Work together with Customer Services / Engineering / Systemhaus to generate quotation for customers

Professional Representation

• Ambassador Role: Represent the company professionally in all interactions, acting as an ambassador and driving the company’s values.
• Local/Regional Role: Represent BC-Office in global meetings and able to present on own market portfolio assessment

Requirement

• Diploma or Degree in Engineering or equivalent
• Have experience in selling system solutions (for process automation) to Food & Beverage / Lab & Analytical / Semiconductor & Electronics / Water Industries / Pharma & Biotech / New Energy will be an added advantage.
• Good business acumen
• Key account management
• Proficient in using sales program such as CRM, eCommerce
• Independent; go-getter; never give up and can-do attitude