Tijuana Market Growth & Partnerships Manager | Hybrid

Placements24; Tijuana; Hybrid; MXN 900,000 - 1,350,000; Full time

Benefits offered by this job

Competitive salary

Performance-based bonuses

Health insurance & retirement plans

Paid time off

Hybrid work model in Tijuana

Job summary

Placements24 seeks a Market Development Manager to lead initiatives in Tijuana and the Baja California region. You will identify opportunities, build strategic partnerships, and expand the client footprint in this border city.

You will analyze market trends, conduct feasibility studies, and collaborate with product, sales, and marketing teams to bring new offerings to market. A strong track record in business development and cross-functional leadership is required.

Qualifications

• Bachelor's degree in Business Administration, International Business, Marketing, or a related field.
• MBA or advanced degree preferred.
• 6+ years in market development, business strategy, or related roles.
• Proven ability to identify and capitalize on new market opportunities.
• Fluent in Spanish and English; strong negotiation and presentation skills.

Responsibilities

• Identify and evaluate new market opportunities in the Tijuana region.
• Develop and implement strategic market entry and expansion plans.
• Build relationships with partners, government entities, and industry leaders.
• Conduct market research, competitive analysis, and feasibility studies.
• Collaborate with product, sales, and marketing to align strategies.
• Lead cross-functional teams to drive market development initiatives.
• Monitor performance and provide actionable recommendations to management.
• Represent the company at industry events and conferences.

Skills

Analytical thinking

Strategic thinking

Problem solving

Negotiation

Communication

Presentation skills

Partnership management

Cross-functional leadership

Bilingual English/Spanish

Education

Bachelor's degree in Business Administration/International Business/Marketing or related field

MBA preferred

Tools

CRM systems

Market research tools

Job description

Placements24 seeks a Market Development Manager to lead initiatives in Tijuana and the Baja California region. You will identify opportunities, build strategic partnerships, and expand the client footprint in this border city.

You will analyze market trends, conduct feasibility studies, and collaborate with product, sales, and marketing teams to bring new offerings to market. A strong track record in business development and cross-functional leadership is required.