Strategic Digital Marketer - Campaigns & Growth (Hybrid)

Marsh; Ciudad de México; Hybrid; MXN 420,000 - 540,000; Full time

Job summary

Marsh in Mexico City is seeking a Digital Marketing Specialist to own day-to-day digital activity, lead campaign strategy, and drive cross-channel executions. This hybrid role requires at least three days in the office, collaborating with marketing teams across the US and Canada to ensure timely delivery of high-quality campaigns.

Responsibilities include managing campaigns, emails, web content, and analytics, while maintaining data hygiene and best practices.

Qualifications

• 4+ years’ hands-on digital marketing experience, ideally in B2B or corporate services.
• Experience with a marketing automation platform — Dynamics 365, Marketo, Pardot, or HubSpot.
• Experience with a web content management system; Adobe Experience Manager (AEM) preferred.
• Experience with an account-based marketing platform; Demandbase strongly preferred.
• Working knowledge of campaign tracking (UTMs, tags) and analytics tools (Adobe Analytics, Power BI).
• Advanced level of English is a must.

Responsibilities

• Execute digital campaigns across channels, delivering high-quality assets at pace and scale.
• Create email campaigns in Dynamics 365 and Outlook, including audience segmentation and journeys.
• Configure campaign setup tasks, map assets to campaigns, create tracking links and hierarchies.
• Set up forms, import lists, ensure data hygiene and host assets on content platforms.
• Manage the region’s web presence, keeping pages current and consistent across sites.
• Run regular content audits, monitor performance and support accessibility and compliance.

Skills

Digital marketing

Project management

English proficiency

Data analysis

Tools

Dynamics 365

Marketo

Pardot

HubSpot

AEM

Demandbase

Wrike

Power BI

Job description

Marsh in Mexico City is seeking a Digital Marketing Specialist to own day-to-day digital activity, lead campaign strategy, and drive cross-channel executions. This hybrid role requires at least three days in the office, collaborating with marketing teams across the US and Canada to ensure timely delivery of high-quality campaigns.

Responsibilities include managing campaigns, emails, web content, and analytics, while maintaining data hygiene and best practices.