Senior Digital Marketing Specialist – Data-Driven Campaigns

Schneider Electric; México; On-site; MXN 350,000 - 550,000; Full time

Job summary

Schneider Electric is seeking a Digital Marketing Specialist to support execution, optimization, and continuous improvement of digital programs across the US market. You will work with marketing leaders, business units, and agency partners to drive integrated campaigns that engage customers and advance business goals.

The role emphasizes hands-on execution, cross-channel coordination, and analytical evaluation.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related discipline.
• 3–5 years of experience in digital marketing, demand generation, or performance marketing, ideally B2B.
• Experience executing digital campaigns across paid media, email, and social channels.

Responsibilities

• Support digital marketing plans developed by leadership and stakeholders.
• Coordinate multi-channel campaigns across paid media, search, email, events, and other digital platforms.
• Build audience-centric campaigns guiding prospects from awareness to conversion.

Skills

Digital marketing

Campaign management

Analytics

Cross-functional collaboration

A/B testing

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Salesforce Marketing Cloud

Cvent

Job description

Schneider Electric is seeking a Digital Marketing Specialist to support execution, optimization, and continuous improvement of digital programs across the US market. You will work with marketing leaders, business units, and agency partners to drive integrated campaigns that engage customers and advance business goals.

The role emphasizes hands-on execution, cross-channel coordination, and analytical evaluation.