Remote Digital Growth Specialist - Campaign Optimization

Airbus Helicopters Mexico Queretaro, S.A. De C.V.; México; Remote; MXN 420,000 - 780,000; Full time

Benefits offered by this job

Remote work

Health insurance

Professional development

Performance incentives

Job summary

Airbus Helicopters Mexico Queretaro, S.A. De C.V. is seeking a data-driven Digital Growth Specialist to optimize digital marketing campaigns across channels. This fully remote role focuses on acquiring users efficiently and driving engagement through experimentation and data-driven decisions.

You will analyze performance, run A/B tests, and collaborate with content/design teams to align campaigns with brand guidelines while maintaining strong KPI discipline.

Qualifications

• Minimum 3 years in digital marketing with a focus on campaign optimization and performance analysis.
• Proven experience with Google Ads and Meta Ads Manager.
• Proficiency in Google Analytics or similar analytics tools and data visualization.

Responsibilities

• Analyze performance data from digital marketing campaigns to identify optimization opportunities.
• Plan and implement A/B testing for ads, landing pages, and targeting parameters.
• Monitor budgets and bids to hit target KPIs like CPA and ROAS.
• Collaborate with content/design teams to ensure assets align with objectives and branding.
• Provide regular performance reports with actionable insights to stakeholders.
• Stay updated on trends in digital advertising and growth strategies.

Skills

Digital marketing

Campaign optimization

Performance analysis

Web analytics

Data visualization

A/B testing

Statistical concepts

Analytical thinking

Remote work

Tools

Google Ads

Meta Ads Manager

Job description

Airbus Helicopters Mexico Queretaro, S.A. De C.V. is seeking a data-driven Digital Growth Specialist to optimize digital marketing campaigns across channels. This fully remote role focuses on acquiring users efficiently and driving engagement through experimentation and data-driven decisions.

You will analyze performance, run A/B tests, and collaborate with content/design teams to align campaigns with brand guidelines while maintaining strong KPI discipline.