MarTech Transformation Leader for Global Projects

1900 Accenture S.C. Company

Ciudad de México

Presencial

MXN 900.000 - 1.300.000

Jornada completa

14 días+
Generador de candidaturas

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Descripción de la vacante

Accenture is seeking a Martech Manager to lead requirements gathering, solution design, and tool implementations across MarTech/AdTech platforms for global client projects. You will assess vendors, optimize stacks, and drive business development in digital marketing platforms, with travel to meet client needs.

Based in Mexico City or Monterrey, the role requires 8+ years in marketing transformation, English proficiency, and MBA or equivalent experience.

Formación

  • Bachelor’s degree completed; MBA is highly desirable.
  • Certified in ADOBE desirable.
  • Availability to travel may be required.
  • English Advanced with 8+ years of proven experience in marketing transformation/Martech or Adtech.

Responsabilidades

  • Gather business requirements and design processes for implementing marketing and advertising tools.
  • Conduct vendor assessments and MarTech/AdTech capability assessments.
  • Provide recommendations to optimize MarTech/AdTech stacks and develop use cases to improve utilization.
  • Research and recommend new MarTech/AdTech systems and suppliers.
  • Partner with technology solution providers and marketing agencies to deliver client solutions.
  • Understand and convey the impact of regulations like CCPA and GDPR on marketing channels.
  • Mobilize across multiple client and internal stakeholders and projects.
  • Drive business development efforts and thought leadership in the digital marketing platform space.

Conocimientos

MarTech/AdTech Transformation
Adobe Experience Cloud
Salesforce Marketing Cloud
Google Marketing Platform
Techno-functional consulting
Project management
Data analytics
English communication

Educación

Bachelor’s degree
MBA desirable

Herramientas

Adobe Experience Cloud
Salesforce Marketing Cloud
Google Marketing Platform
Tag Management (GTM)
Firebase
Appsflyer
Pega Decisioning

Descripción del empleo

Accenture is seeking a Martech Manager to lead requirements gathering, solution design, and tool implementations across MarTech/AdTech platforms for global client projects. You will assess vendors, optimize stacks, and drive business development in digital marketing platforms, with travel to meet client needs.

Based in Mexico City or Monterrey, the role requires 8+ years in marketing transformation, English proficiency, and MBA or equivalent experience.

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