Global MarTech Transformation Consultant

Accenture PLC; Ciudad de México; Presencial; MXN 900.000 - 1.300.000; Jornada completa

Descripción de la vacante

Accenture PLC is seeking a MarTech Consultant/Specialist to gather business requirements, design solutions, and implement marketing and advertising tools for global clients. You will assess vendors, optimize MarTech/AdTech stacks, and drive business development in the digital marketing platform space.

Location options include Mexico City or Monterrey. The role requires +5 years in marketing transformation, advanced English, and strong skills in Adobe Experience Cloud, Salesforce Marketing Cloud,

Formación

• Bachelor’s degree required; MBA highly desirable.
• Availability to travel may be required.
• English: Advanced.
• +5 years of proven working experience in marketing transformation/Martech or Adtech implementation across industries.
• Must have skills: MarTech/AdTech Transformation, Adobe Experience Cloud, Salesforce Marketing Cloud, Google Marketing Platform.
• Strong knowledge of marketing technologies including data, content, automation, analytics.
• Experience implementing MarTech and AdTech platforms, data visualization and cloud platforms.
• Ability to design solutions and deliver technical designs using key platforms.

Responsabilidades

• Gather business requirements and design processes for marketing and advertising tool implementations.
• Conduct vendor assessments and MarTech/AdTech capability assessments.
• Recommend optimizations and develop use cases to improve platform utilization.
• Research, evaluate, and recommend new MarTech/AdTech systems and suppliers.
• Partner with technology solution providers and marketing agencies to deliver client solutions.
• Understand regulatory impacts (CCPA, GDPR) on marketing channels.
• Mobilize across stakeholders and projects and drive business development in digital marketing.

Conocimientos

MarTech Transformation

MarTech Assessment

Adobe Experience Cloud

Adobe Journey Optimizer

Adobe Experience Manager

Salesforce Marketing Cloud

Google Marketing Platform

Project management

Educación

Bachelor’s degree

MBA desirable

Adobe certification

Herramientas

Firebase

Appsflyer

Pega Decisioning

Tag Management

DMPs

CDPs

Descripción del empleo

Accenture PLC is seeking a MarTech Consultant/Specialist to gather business requirements, design solutions, and implement marketing and advertising tools for global clients. You will assess vendors, optimize MarTech/AdTech stacks, and drive business development in the digital marketing platform space.

Location options include Mexico City or Monterrey. The role requires +5 years in marketing transformation, advanced English, and strong skills in Adobe Experience Cloud, Salesforce Marketing Cloud,