Growth Analytics Lead (PLG) | Data-Driven Growth

Salesforce, Inc.; Ciudad de México; Hybrid; MXN 900.000 - 1.300.000; Vollzeit

Benefits dieser Stelle

Well-being reimbursement

Parental leave

Adoption assistance

Fertility benefits

Trailhead enablement & training

Executive coaching with leadership

Volunteer opportunities

Zusammenfassung

Salesforce, Inc. is seeking a Lead Analyst for Growth Analytics to drive data-informed growth in a Product-Led Growth environment. You will build PLG data infrastructure, own funnel analytics, and translate data into actionable insights alongside marketing, product, and GTM teams.

You will design experiments, partner with data science and engineering, and mentor junior analysts while shaping the PLG analytics roadmap.

Qualifikationen

• 5–7 years of growth/digital marketing analytics or product analytics in SaaS/B2B.
• Strong SQL proficiency and data visualization skills.
• Experience with PLG/self-serve funnels and attribution modeling.
• Solid knowledge of A/B testing, statistics, and experimental design.
• Ability to lead end-to-end analytics projects with stakeholders.
• Excellent communication to translate data into actionable insights.
• Familiarity with AI tools to enhance analytics workflows.

Aufgaben

• Build and maintain PLG data infrastructure powering funnel analytics.
• Define and track CAC, LTV, trial and conversion metrics; build dashboards.
• Lead funnel diagnostics and identify high-impact optimization opportunities.
• Design and analyze experiments (A/B/MV) with statistical rigor.
• Collaborate with Marketing, Product, GTM, and Sales on analytics roadmap.
• Mentor junior analysts and promote data fluency across teams.

Kenntnisse

SQL

Tableau

dbt

A/B testing

Data pipelines

PLG funnels

Communication

Statistical analysis

Tools

dbt

Jobbeschreibung

Salesforce, Inc. is seeking a Lead Analyst for Growth Analytics to drive data-informed growth in a Product-Led Growth environment. You will build PLG data infrastructure, own funnel analytics, and translate data into actionable insights alongside marketing, product, and GTM teams.

You will design experiments, partner with data science and engineering, and mentor junior analysts while shaping the PLG analytics roadmap.