Gestor de Comercio Electrónico y Estratega de Medios Digitales

Placements24; Acapulco; Hybrid; MXN 360,000 - 600,000; Full time

Job summary

Placements24 is seeking an experienced E-commerce and Digital Media Strategist to join a fully remote team. The role focuses on driving online sales, optimizing the customer journey, and expanding the client’s digital footprint across platforms.

The ideal candidate has a strategic mindset with a proven track record in executing digital marketing campaigns, including SEO, SEM, social, and email marketing, while coordinating with a distributed team.

Qualifications

• Extensive experience in e-commerce management and digital marketing strategy.
• Proven success in driving online sales and managing complex digital campaigns.
• Strong analytical skills to interpret data and translate it into actionable insights.
• Expertise in SEO, SEM, social media marketing, and email marketing.
• Experience with e-commerce platforms (Shopify, Magento, WooCommerce).
• Excellent project management and organizational skills for a remote role.
• Outstanding communication and collaboration skills for a virtual environment.
• Bachelor's degree in Marketing, Business, or a related field.

Responsibilities

• Develop and implement a robust e-commerce strategy to maximize online revenue and market share.
• Manage all aspects of the online store, including product listings, promotions, and user experience optimization.
• Create and execute integrated digital marketing campaigns across social media, email, search engines, and affiliate channels.
• Analyze website traffic, sales data, and customer behavior to identify trends and opportunities for improvement.
• Oversee the creation of compelling digital content, including website copy, product descriptions, blog posts, and social media updates.
• Manage paid advertising budgets and campaigns on platforms like Google Ads, Facebook Ads, and Instagram Ads, ensuring strong ROI.
• Implement SEO strategies to improve organic search rankings and drive qualified traffic.
• Monitor and report on KPIs for e-commerce and digital marketing efforts.
• Stay ahead of industry trends and emerging technologies in e-commerce and digital marketing.

Skills

E-commerce management

Digital marketing strategy

Analytical skills

SEO expertise

SEM expertise

Social media marketing

Email marketing

Project management

Remote collaboration

Communication skills

Education

Bachelor's degree in Marketing/Business

Tools

Shopify

Magento

WooCommerce

Google Analytics

Job description

About the Role

Our client, a leading e-commerce innovator, is looking for a highly motivated and experienced E-commerce and Digital Media Strategist to join their fully remote team. This position is critical for driving online sales, optimizing the customer journey, and expanding our client's digital footprint across various platforms. The ideal candidate will possess a strategic mindset, a deep understanding of e-commerce best practices, and a proven track record in executing successful digital marketing campaigns. As a remote-first role, you will have the autonomy to manage your work schedule effectively while collaborating closely with a distributed team.

Key Responsibilities

• Develop and implement a robust e-commerce strategy to maximize online revenue and market share.
• Manage all aspects of the online store, including product listings, promotions, and user experience optimization.
• Create and execute integrated digital marketing campaigns across social media, email, search engines, and affiliate channels.
• Analyze website traffic, sales data, and customer behavior to identify trends and opportunities for improvement.
• Oversee the creation of compelling digital content, including website copy, product descriptions, blog posts, and social media updates.
• Manage paid advertising budgets and campaigns on platforms like Google Ads, Facebook Ads, and Instagram Ads, ensuring strong ROI.
• Implement SEO strategies to improve organic search rankings and drive qualified traffic.
• Monitor and report on key performance indicators (KPIs) for e-commerce and digital marketing efforts.
• Stay ahead of industry trends and emerging technologies in e-commerce and digital marketing.

Requirements

• Extensive experience in e-commerce management and digital marketing strategy.
• Proven success in driving online sales and managing complex digital campaigns.
• Strong analytical skills with the ability to interpret data and translate it into actionable insights.
• Expertise in SEO, SEM, social media marketing, and email marketing.
• Experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
• Excellent project management and organizational skills, essential for a remote role.
• Outstanding communication and collaboration skills, comfortable working in a virtual environment.
• Bachelor's degree in Marketing, Business, or a related field.
• Proficiency in analytics tools like Google Analytics.

Benefits

This is an exceptional opportunity to join a forward-thinking company that embraces remote work. You will be part of a highly collaborative and supportive virtual team, with the flexibility to work from anywhere. Our client offers a competitive salary, opportunities for professional development, and the chance to shape the future of their online business. We value our employees' well-being and provide the tools and support needed to succeed in a remote setting.