Crypto Growth Partnerships Lead

MEXC Group; México; On-site; MXN 420,000 - 540,000; Full time

Job summary

MEXC Group in Mexico is seeking a results-driven Business Development Manager to lead KOL, influencer, and affiliate partnerships across assigned markets. You will design growth strategies, build a high-quality partner network, and own regional growth initiatives.

Collaborating with Marketing, Product, and Operations, you will optimize campaigns, measure ROI, and uncover new distribution channels. Fluency in English and a strong crypto/fintech background are essential.

Qualifications

• 1–3 years in business development or partnerships, preferably crypto/fintech.
• Strong understanding of crypto ecosystems, local market knowledge, and growth channels.
• Proven ability to build KOL/influencer or affiliate partnerships with measurable impact.
• Excellent communication, negotiation, and stakeholder management skills.
• English proficiency for professional work.

Responsibilities

• Lead end-to-end BD strategy for KOL, influencer, and affiliate partnerships to drive user acquisition and revenue growth in assigned markets.
• Build, own, and expand a high-quality network of local KOLs, influencers, affiliates, and strategic partners.
• Serve as the regional business owner for partnership growth and scalable partner ecosystems.
• Design and execute data-driven partnership growth strategies, including acquisition, activation, performance tracking, and optimization of channels.
• Own channel KPIs, analyze ROI, CAC, conversion, and partner quality to improve efficiency.
• Identify new business opportunities and distribution channels to expand MEXC’s market reach.
• Monitor local market dynamics, regulatory changes, and translate insights into BD initiatives.
• Collaborate with marketing, product, and operations to ensure campaign execution.
• Drive continuous improvement of partnership models and incentive structures.

Skills

Business development

KOL management

Crypto/fintech knowledge

Negotiation

Data-driven

English proficiency

Fast-paced environment

Job description

MEXC Group in Mexico is seeking a results-driven Business Development Manager to lead KOL, influencer, and affiliate partnerships across assigned markets. You will design growth strategies, build a high-quality partner network, and own regional growth initiatives.

Collaborating with Marketing, Product, and Operations, you will optimize campaigns, measure ROI, and uncover new distribution channels. Fluency in English and a strong crypto/fintech background are essential.