Category Marketing Lead - Mexico Growth & Campaigns

Amazon; Ciudad de México; Presencial; MXN 900.000 - 1.500.000; Jornada completa

Descripción de la vacante

Amazon Mexico is seeking a talented Marketing Manager to grow our Category marketing business in Mexico. You will lead cross-functional initiatives, drive site merchandising, and partner with tech teams to improve key product features and ROI.

The ideal candidate has 6+ years of marketing experience, excels at data-driven decision making, and can manage campaigns across multiple time zones and languages. English fluency is required.

Formación

• 6+ years of professional non-internship marketing experience.
• 7+ years of developing and managing acquisition marketing or channel programs experience.
• Experience using data and metrics to drive improvements.
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).
• Experience building, executing and scaling cross-functional marketing programs.
• Experience developing and executing campaigns across a multitude of timezones and languages.
• Bachelor's degree or equivalent.
• Speak, write, and read fluently in English.

Responsabilidades

• Lead site merchandising for all categories across MX.
• Lead programs for customer acquisition and engagement.
• Collaborate with traffic teams to drive store visits and sales.
• Design and implement customer experience enhancement projects.
• Create and analyze performance metrics to guide decisions.
• Partner with tech and business teams to build automation.
• Own reporting of key content and marketing metrics.

Conocimientos

Marketing experience

Acquisition marketing

Data-driven decisions

Excel/Tableau

Cross-functional programs

Campaign management across time zones

English fluency

Educación

Bachelor's degree or equivalent

Herramientas

Excel

Tableau

Descripción del empleo

Amazon Mexico is seeking a talented Marketing Manager to grow our Category marketing business in Mexico. You will lead cross-functional initiatives, drive site merchandising, and partner with tech teams to improve key product features and ROI.

The ideal candidate has 6+ years of marketing experience, excels at data-driven decision making, and can manage campaigns across multiple time zones and languages. English fluency is required.