Senior CRM & Loyalty Lead - Multi-Brand Retail

FashionUnited; Italia; On-site; EUR 40,000 - 55,000; Full time

Benefits offered by this job

Wellbeing programs

Learning & Development opportunities

Company Cafeteria

20% discount on all brands

Flexible start times

Health insurance

Job summary

PVH Italy is seeking an experienced Senior CRM Specialist to join their Digital Business Team. This role involves managing loyalty programs, developing multi-channel communications, and monitoring CRM KPIs.

Candidates should have a university background in Economics, Marketing, or Statistics, with at least 3 years of CRM experience, particularly within the Salesforce ecosystem. The position offers various employee perks, including training programs and medical consultation support.

Qualifications

• 3+ years of experience focusing on CRM.
• Proven experience within the Salesforce ecosystem.
• Digital and innovation-oriented mindset.

Responsibilities

• Manage loyalty programs for different brands.
• Deliver CRM activities for customer retention.
• Develop multi-channel communications.

Skills

CRM experience

Salesforce

Analytical mindset

Communication skills

Team player

Fluency in English

Education

University background in Economics, Marketing, Statistics

Job description

PVH Italy is seeking an experienced Senior CRM Specialist to join their Digital Business Team. This role involves managing loyalty programs, developing multi-channel communications, and monitoring CRM KPIs.

Candidates should have a university background in Economics, Marketing, or Statistics, with at least 3 years of CRM experience, particularly within the Salesforce ecosystem. The position offers various employee perks, including training programs and medical consultation support.