Sales & Event manager

Gastronomia Glicine; Sinalunga; On-site; EUR 42,000 - 66,000; Full time

Job summary

Gastronomia Glicine, based in Tuscany, seeks a Sales & Event Manager to drive business development and oversee on-site event operations in Sinalunga. You will manage the full sales cycle for weddings, private and corporate events, coordinating with kitchen, bar and guest care teams, and building offers aligned with Glicine's hospitality standards.

Fluency in Italian (and English) is expected, with travel between villas and events.

Qualifications

• Experience managing full sales cycles for events, including weddings and corporate events.
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Responsibilities

• Manage the full sales cycle for weddings, private events and corporate events.
• Coordinate event planning with kitchen, bar and guest care teams.
• Represent the brand with partners, suppliers and the B2B/HoReCa channel.
• Track sales performance and develop new offers and packages.

Skills

Sales management

Event planning

Customer care

Sales experience

Italian fluency

CRM tools

Driving licence

Organisation

Tools

Google Workspace

Spreadsheets

CRM software

Job description

Company Description

Gastronomia Glicine is part of Glicine, a Tuscan events, catering and hospitality company built on a simple belief: great celebrations start with great food and genuine hospitality. Since 2017, our team has welcomed couples, families and companies from all over the world to some of Tuscany's most beautiful villas, managing every part of the experience in-house: accommodation, catering, bar, tastings and on-site coordination.

Gastronomia Glicine's artisanal kitchen works with local ingredients and traditional Tuscan recipes. It produces preserves and specialty foods and also supplies restaurants, hotels and businesses through its B2B/HoReCa channel. Through Itinere, the company brings the same approach to a growing collection of Tuscan villas, with plans to expand into Val d'Orcia, Chianti, Florence and Umbria. During the season, a team of around 40 people works across the kitchen, events and guest care, united by a love for Tuscany and for making every guest feel at home.

Role Description

This is a full-time, on-site role for a Sales & Event Manager based in Sinalunga. The Sales & Event Manager is responsible for business development and the operational management of events.

Day to day, you will handle the full sales cycle for weddings, private events and corporate events: managing inquiries, preparing proposals, negotiating terms and closing contracts. You will coordinate event planning with the kitchen, bar and guest care teams, making sure client expectations match what the team can deliver. You will also represent the brand with partners, suppliers and the B2B/HoReCa channel. In addition, you will track sales performance, plan follow-up actions and help develop new offers and packages in line with Glicine's strategy.

Qualifications

• Strong sales management skills and experience running the full sales cycle, including preparing commercial proposals and negotiating with Italian and international clients
• Event planning and operational coordination skills, including managing suppliers, keeping events on schedule and working closely with the kitchen and service teams
• Customer care and guest relationship skills, with attention to the quality of the experience and clear communication
• At least 2–3 years of experience in sales, events or hospitality, ideally in weddings, catering or luxury venues
• Fluent Italian and English; a third language (German, French or Spanish) is a plus
• Strong organisational skills and the ability to manage several events and deadlines at the same time
• Comfortable with CRM tools, Google Workspace and spreadsheets for tracking leads, quotes and sales results
• Valid driving licence and own car, as the role involves travelling between villas in the area
• Availability to work evenings and weekends during the event season
• A proactive, solution-oriented attitude and calm under pressure, especially on event days
• Passion for food, wine and Tuscan hospitality