Group Marketing Manager

Grs Recruitment; Nicosia; On-site; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Flexible working hours

13 salaries

Excellent working environment

Career progression and development

Job summary

GRS Recruitment, based in Nicosia, is seeking a Group Marketing Manager to lead the marketing strategy for the Group, spanning new and existing products. The role involves overseeing campaigns, events, digital marketing and PR, and guiding marketing teams across countries to meet commercial objectives.

You will manage budgets, build strategic media partnerships, and provide tools and training to teams, while reporting progress and insights to senior leadership.

Qualifications

• Minimum 10 years in senior marketing roles, fast-paced environments.
• Experience with digital and print marketing.
• Proven ability to plan and manage budgets.
• Established portfolio of media and PR contacts.

Responsibilities

• Develop and oversee the Group marketing strategy.
• Lead campaigns, events, digital marketing and PR.
• Coordinate with international marketing teams.
• Monitor campaigns and report performance.
• Manage budgets and resources across projects.
• Build strategic media partnerships.

Skills

Marketing leadership

Budget management

Digital marketing

Social media

Communication skills

Analytical thinking

Team collaboration

Brand management

Business development

Education

Bachelor's degree in Marketing

Master's degree in Marketing

Professional qualification

Tools

CRM software

Content management systems

Social media platforms

Job description

GRS Recruitment are working in partnership with a well-establish Group currently recruiting for the position of Group Marketing Manager to be based in Nicosia.

MAIN DUTIES AND RESPONSIBILITIES

• Developing the marketing strategy for the Group for new and existing products.
• Overseeing implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR.
• Working closely with the company’s Marketing teams in various countries, enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations.
• Ensuring that the marketing teams in the various countries implement the marketing objectives.
• Hold regular meetings with managers to review pipeline, resolve challenges, and present possible solutions, and provide ongoing training to ensure teams consistently perform above standard.
• Attend and/or participate at conventions, conferences, and tradeshows, preparing engaging displays and collateral as needed, and providing post-event reports and analysis
• Manage social media presence and direct programs to improve social media reputation and recognition.
• Undertake continuous analysis of competitive environment and consumer trends
• Producing ideas for promotional events or activities and organizing them efficiently.
• Control budgets and allocate resources amongst projects
• Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships.
• Build and strengthen relationships with key media in Cyprus and other countries.
• Perform “damage control” in cases of bad publicity.
• Liaise with media and handle requests for interviews, statements etc.
• Facilitate the resolution of disputes with the public.
• Draft content (e.g. press releases) for mass media or company website and other digital/social media.
• Organize initiatives and plan events or press conferences Assist in communication of strategies or messages from senior leadership.
• Monitor progress and submit performance reports.
• Understand key marketing performance metrics and tracking tools to provide market research, forecasts, competitive analyses, campaign results, and client/consumer trends in order to translate results into actionable insights for marketing team.
• Collaborate with Sales to develop strategic channel partner programs.
• Liaise and negotiate with the Group’s vendors to ensure ongoing support and alignment for marketing/promotional activities and to acquire additional incentive/promotion funds

CANDIDATE PROFILE

• Bachelor’s degree in Marketing, Communications, Business Administration ore relevant field.
• Master’s degree in Marketing or other relevant field or any professional qualification in the field will be considered an advantage.
• At least 10 years of relevant experience (especially in a fast paced environment)
• Proven record of accomplishment of success in senior marketing roles.
• Experience with digital and print marketing, content marketing, and social media marketing.
• Proven ability to plan and manage budgets.
• Confident, driven and dynamic leader.
• Entrepreneurial mindset.
• Excellent organizing skills.
• Analytical and creative thinking.
• Exquisite communication and interpersonal skills.
• Up to speed with current and online marketing techniques and best practices.
• Customer-oriented approach.
• Established portfolio of media and PR contacts.
• Desire to grow professionally with ongoing education.

SALARY AND BENEFITS

• Salary will be determined based on experience, qualifications, and skills. The advertised salary range is indicative, any offer will reflect the successful candidate’s suitability.
• 13 salaries
• Flexible working hours
• Approachable and polite management
• Excellent working environment
• Career progression and development

Due to the high volume of applications we receive at GRS Recruitment, only shortlisted candidates will be responded to.