Digital Brand Intern

Haier Europe; Vimercate; In loco; EUR 7600 - 10.000; Tempo pieno

Vantaggi offerti da questo lavoro

6 months paid internship

€800/month stipend

Smart working

Free company shuttle

Descrizione del lavoro

Haier Europe is seeking a motivated intern to support cross-channel brand content across Haier, Candy, and Hoover portfolios. You will help ensure content coherence, manage assets, and coordinate with agencies and regional teams in Europe.

The role offers a 6-month paid internship with on-site duties in Italy, plus a smart-working setup and a company shuttle option. Strong English and Italian skills are required.

Competenze

• Student or neolaureate in Marketing, Communication, Digital Marketing, or Economics.
• Proficiency in MS Office Suite (PowerPoint, Excel, Word) for clean, structured, visuals.
• Familiarity with Canva or other graphic design tools is a plus.
• Social media understanding or digital media knowledge is a plus.
• Basic knowledge or early-adopter experience with AI tools to support productivity.
• Full proficiency in both English and Italian (written & spoken) is mandatory.

Mansioni

• Support cross-channel brand content and digital-first activations across Haier, Candy, and Hoover portfolios.
• Maintain brand strategy and content consistency across brand websites, e-retail pages, social media, and digital media.
• Assist in campaign planning and creative workflow from concept to delivery, including asset coordination and production activities.
• Coordinate creative assets, briefs, and content delivery schedules with external agencies and regional teams.
• Collaborate with Product Marketing, Digital Experience, Customer Insights, Event & Sponsorship teams for alignment.
• Monitor brand KPI performance and build reports on content impact and campaign effectiveness.
• Assist in gathering media plans, centralizing digital assets, and preparing strategy presentation materials.

Conoscenze

Marketing

Bilingual English/Italian

Social media management

AI tools familiarity

Formazione

Marketing, Communications, Digital Marketing, or Economics

Strumenti

PowerPoint

Excel

Word

Canva

Descrizione del lavoro

An exciting opportunity has arisen within Haier Europe. The Company is on a journey to achieve ambitious business growth and leadership objectives in the region, and we need someone who is passionate, proactive, self-driven and motivated to join a team of open-minded individuals.

We are looking for an individual who demonstrates the core values of the Haier’s attitude: entrepreneurship and innovation, zero distance to consumers and IoT & Ecosystem thinking. A true change agent with an agile approach thriving for idea contamination and with a hyper-collaborative approach that breaks silos and creates an open ecosystem.

Key activities and areas of responsibility

• Support the execution of cross-channel brand content and digital-first activations across the Haier, Candy, and Hoover portfolios, ensuring strong coherence between brand concepts, visual image, media deployment, and final execution across channels.
• Oversee and maintain brand strategy & content consistency across major consumer touchpoints, including official brand websites, e-retailer pages (e.g., Amazon), social media platforms, and digital media channels.
• Assist in managing campaign planning and the creative workflow from concept to delivery, supporting the supervision of content delivery, production activities (including shooting coordination), and performance optimization (such as content testing).
• Act as a key operational point of contact to coordinate creative assets, briefs, and content delivery schedules with external creative agencies and regional marketing teams across Europe.
• Work closely with Product Marketing, Digital Experience, Customer Insights Event & Sponsorship teams to ensure seamless message alignment and brand consistency across all online and offline touchpoints.
• Monitor and track brand KPI performance, helping gather data and build structured, visually effective reports to measure content impact and campaign effectiveness.
• Assist in gathering media plans, centralizing digital assets, supervising localized content deployment, and preparing compelling presentation materials for internal alignments and strategy reviews.
• Contribute to evolving the internal brand culture toward a contemporary, digital-savvy, and data-informed mindset.

What are we looking for

• Student or neolaureate in Marketing, Communication, Digital Marketing, or Economics.
• Proficiency in MS Office Suite (especially PowerPoint for clean, structured, and visually compelling presentations; Excel and Word).
• Familiarity with Canva or other graphic design and visual tools is a plus.
• Social media understanding, content management or digital media understanding are nice to have.
• Basic knowledge or early-adopter experience with AI tools and agents to support day-to-day productivity.
• Full proficiency in both English and Italian (Written & Spoken) are a non-negotiable requirement.

We offer a 6 months paid internship

800 euro/month, ticket restaurant (7,50 for every day on-site), smart working, free company shuttle (from Casina Gobba).