Zonal Head

spectral global ventures india

India

On-site

INR 3,000,000 - 6,000,000

Full time

7 days ago

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Benefits offered by this job

Annual Performance Bonus

Paid Leave

Medical Benefits

Travel / Tour Expenses as per Company

Growth opportunity with expanding FMCG

Job summary

SPECTRAL GLOBAL VENTURES INDIA is seeking a Zonal Head – Sales to steer growth across Pan India. The role drives distributors, channels and a high-performance sales team with a focus on market expansion and revenue targets.

You will lead strategic plans, manage relationships with partners, and coordinate with cross-functional teams to ensure product availability and sales discipline. Strong leadership and travel readiness are essential.

Qualifications

10–15+ years in FMCG sales and related roles.
Candidates at ZSM, RSM or Regional Head level will be preferred.
Strong experience in distributor appointment, channel development and market expansion.
Willingness to travel extensively across the assigned zone.

Responsibilities

Develop and execute zonal sales strategies to hit monthly, quarterly and annual targets.
Drive primary, secondary and tertiary sales across the zone.
Identify new business opportunities and expand market penetration.
Monitor zone performance and take corrective actions as needed.
Appoint and develop distributors, dealers and retailers; expand network.
Lead and coach the zonal sales team; set targets and review performance.
Coordinate with marketing, supply chain, finance and HR for smooth execution.
Ensure adherence to policies, credit controls and timely reporting.

Skills

Leadership

Negotiation

People Management

Channel Development

Strategic Planning

Travel Readiness

Job description

Role & responsibilities

JOB DESCRIPTION ZONAL HEAD (SALES)

Company: SPECTRAL GLOBAL VENTURES INDIA
Position: Zonal Head – Sales
Department: Sales & Business Development
Industry: FMCG / Wellness / Hygiene
Location: Assigned Zone – Pan India
Employment Type: Full-Time
Reporting To: National Sales Head / Senior Management

About the Role

We are looking for an experienced and result-oriented Zonal Head – Sales to lead business operations and sales growth across the assigned zone.

The Zonal Head will be responsible for achieving sales targets, developing the distribution network, expanding market coverage, managing RSMs/ASMs and building a high-performance sales team.

Key Responsibilities

1. Sales & Business Growth

Develop and execute zonal sales strategies to achieve monthly, quarterly and annual targets.
Drive primary, secondary and tertiary sales across the assigned zone.
Identify new business opportunities and expand market penetration.
Ensure achievement of revenue, volume, distribution and profitability targets.
Monitor zone-wise performance and take corrective actions wherever required.

2. Distributor & Channel Development

Appoint and develop Super Distributors, Distributors, Dealers and Retailers.
Expand the distribution network across urban, semi-urban and rural markets.
Improve product availability and market coverage.
Maintain strong relationships with distributors, retailers and key business partners.
Monitor distributor productivity, stock position, collections and market performance.

3. Team Management

Lead, guide and motivate the zonal sales team.
Manage and review the performance of RSMs, ASMs and other field sales personnel.
Set clear targets and KPIs for team members.
Conduct regular performance reviews and provide coaching and guidance.
Support recruitment, onboarding, training and development of the sales team.
Ensure discipline, accountability and adherence to company policies.

4. Market Expansion

Identify new territories and markets for business expansion.
Develop plans for increasing product penetration and retail reach.
Conduct regular market visits to understand ground-level business conditions.
Analyze competitor activities, pricing, schemes and market trends.
Provide actionable market feedback to Senior Management.

5. Sales Planning & Reporting

Prepare monthly and quarterly zonal business plans.
Monitor sales forecasts, target achievement and market performance.
Review primary/secondary sales and distributor-wise performance.
Ensure timely submission of MIS, sales reports and business reviews.
Present regular performance updates to Senior Management.

6. Cross-Functional Coordination

Coordinate with Marketing, Supply Chain, Finance, HR and Operations teams.
Ensure timely product availability and smooth order execution.
Coordinate promotional activities and trade schemes.
Support management in resolving operational and market-related issues.

7. Business Discipline & Compliance

Ensure adherence to company policies, SOPs and reporting systems.
Monitor credit, collections and outstanding payments within the zone.
Ensure proper utilization of company schemes and resources.
Maintain professional relationships with channel partners and customers.

Candidate Profile

10–15+ years of experience in FMCG / Consumer Goods / Wellness / Hygiene sales.
Candidates currently working as ZSM, RSM, Regional Head, Sales Head or equivalent will be preferred.
Strong experience in distributor appointment, channel development and market expansion.
Proven experience in handling large sales teams.
Strong knowledge of General Trade and distribution-led FMCG business.
Strong negotiation, communication and leadership skills.
Target-oriented, analytical and execution-focused approach.
Willingness to travel extensively across the assigned zone.

Key Performance Indicators