Job Description:
Responsibilities & Key Deliverables
- 1. Positioning of New Agricultural Equipment in buoyant market
- 2. Identify locations to put distributors to develop markets based on competition performance & upcoming markets
- 3. Maintain a pre-decided percentage / share of the yearly revenue through the distributor channel
- 4. Understanding the latent need of the distributors and devise sales schemes to motivate them to do higher volumes
- 5. Evaluate markets for specific sales promotion activities to establish a particular product
- 6. Build a healthy & sustainable relationship with large distributors
- 7. Guide distributors in expanding their retail network
- 8. Understanding the cash-flow of business & devise delivery & collection schemes for distributors.
- 9. Collaborate with Financers to devise special retail & whole-sale implement financial schemes for the distributors
- 10. Monitoring week-wise & month-wise distributor volumes through a structured review mechanism
- 11. Establish processes at dealership in terms of enquiry management and retail through the dealer management system
Education Qualification
Diploma / BE (Mech / Automobile/ Agri )
General Experience
4+ years in Tractor Industry - Implements Experience preferred
Critical Experience
- 1.) Good Communication skills ( English , Hindi & Local Language )
- 2.) Tractor Driving skills with implements
- 3.) Product Knowledge (Implements) (Technical Know How)- Hand on Experience is must
- 4.) Relationship Management with Dealers + Stakeholders
- 5.) Financial Acumen
- 6.) Market Strategy Development
System Generated Core Skills
- Benchmarking
- Relationship Management
- Dealer Management
- Product Knowledge & Application
- Trend Analysis
- Market Development
- Revenue Management
- Need Analysis
- Team Management
- Market Analysis
- Product Positioning
- Business Development
- Territory Development
- Cash Flow Management
- Performance Management
- Insighting
- Designing Review Mechanism
- Liasoning
- Identifying New Markets
- Product Mix
- Forecasting
- Retail Sales
- Enquiry Management
- Dealer Evaluation & Selection
- Channel Profitability
- Sales Planning
- Dealer Selection & Onboarding