Sr. Media Strategist

Schbang Digital Solution Pvt Ltd.; Mumbai; Hybrid; INR 600,000 - 1,000,000; Full time

Job summary

Schbang Digital Solution Pvt Ltd. in Mumbai is seeking a Media Planner & Strategist with 4–6 years of digital media planning and campaign strategy experience. The role involves planning campaigns, optimizing across Meta, Google, LinkedIn, and other platforms, and collaborating with clients daily.

You will analyze data, prepare dashboards, and deliver data-driven recommendations to improve ROI, while working with internal teams to meet business objectives.

Qualifications

• 4–6 years of experience in Media Planning, Performance Marketing, or Digital Strategy.
• Hands-on experience with Meta Ads, Google Ads, and LinkedIn Campaign Manager.
• Strong communication and client management skills.
• Proficiency in Microsoft Excel, PowerPoint, Looker Studio (Google Data Studio), Google Analytics, and Microsoft Clarity.
• Strong analytical and problem-solving abilities.

Responsibilities

• Develop and execute media plans and campaign strategies across digital platforms.
• Manage and optimize campaigns on Meta, Google, LinkedIn, and other advertising platforms.
• Coordinate with clients on a daily basis, providing campaign updates and strategic recommendations.
• Monitor campaign performance, analyze data, and optimize campaigns to improve ROI.
• Prepare reports, dashboards, and presentations using analytics and reporting tools.
• Collaborate with internal teams to ensure smooth campaign execution and achievement of business objectives.

Skills

Media Planning

Campaign Optimization

Client Management

Excel

PowerPoint

Looker Studio

Google Analytics

Microsoft Clarity

Data Analysis

Tools

Meta Ads

Google Ads

LinkedIn Campaign Manager

Job description

Work Mode: 5 Days (includes 1 day of work from home)

We are looking for a Media Planner & Strategist with 4–6 years of experience in digital media planning and campaign strategy. The ideal candidate should have hands‑on experience in planning and executing campaigns across multiple advertising platforms, managing client communication, and driving performance through data‑driven insights.

Key Responsibilities:

• Develop and execute media plans and campaign strategies across digital platforms.
• Manage and optimize campaigns on Meta, Google, LinkedIn, and other advertising platforms.
• Coordinate with clients on a daily basis, providing campaign updates and strategic recommendations.
• Monitor campaign performance, analyze data, and optimize campaigns to improve ROI.
• Prepare reports, dashboards, and presentations using analytics and reporting tools.
• Collaborate with internal teams to ensure smooth campaign execution and achievement of business objectives.

Required Skills & Experience:

• 4–6 years of experience in Media Planning, Performance Marketing, or Digital Strategy.
• Hands‑on experience with Meta Ads, Google Ads, and LinkedIn Campaign Manager.
• Strong communication and client management skills.
• Proficiency in Microsoft Excel, PowerPoint, Looker Studio (Google Data Studio), Google Analytics, and Microsoft Clarity.
• Strong analytical and problem‑solving abilities.

Good to Have:

• Experience managing App Install/App Promotion campaigns.
• Experience with additional advertising platforms and campaign measurement tools.