Sponsorship Sales Specialist

The International Center For Strategic Alliances; Bengaluru; On-site; INR 1,800,000 - 2,600,000; Full time

Job summary

The International Center For Strategic Alliances (ICSA) invites a Sponsorship Sales Specialist for a full-time, on-site role in the Greater Bengaluru Area. You will identify, approach, and secure sponsorships for conferences and C-suite events, collaborating with marketing and event teams to design compelling packages.

You will research potential sponsors, generate leads, conduct outreach, and manage the sponsorship pipeline from outreach to closing and renewals, while tracking performance

Qualifications

• Proven experience in Sponsorship Sales and Sponsorship management.
• Strong Sales and Lead Generation skills with revenue targets.
• Excellent Communication, presentation, negotiation, and client-facing skills.
• Ability to build and maintain long-term relationships with corporate clients and C-suite stakeholders.
• Strong business acumen, market research abilities, and comfort with data and CRM tools.
• Self-motivated, goal-oriented, and able to work independently while collaborating with cross-functional teams.
• Bachelor’s degree in Business, Marketing, Communications, or related field, or equivalent practical experience.
• Prior experience in B2B events, conference production, or media/advertising sales is an advantage.

Responsibilities

• Identify, approach, and secure sponsorships for conferences and C-suite events.
• Design and present tailored sponsorship packages with marketing and event teams.
• Research potential sponsors, generate and qualify leads, and conduct outreach via calls, emails, and meetings.
• Manage sponsorship pipeline, negotiate terms, close agreements, and renewals upsell.
• Track performance against targets and provide regular reporting.
• Collaborate on event strategy to align sponsorship offerings with market needs.

Skills

Sponsorship sales

Lead generation

Negotiation

Client relations

CRM tools

Market research

Independent work

Education

Bachelor’s degree in Business/Marketing/Communications

Tools

CRM tools

Job description

Company Description

International Center for Strategic Alliances (ICSA) designs and delivers curated conferences and bespoke C-suite events for business leaders and decision-makers. The organization focuses on highly targeted lead generation, helping partners connect with pre-qualified executives for high-conversion business engagement. ICSA’s events enhance brand visibility and credibility for participating organizations through strategic networking and thought leadership opportunities. By aligning sponsors with key influencers, ICSA creates impactful platforms that support long-term business growth and partnerships.

Role Description

The Sponsorship Sales Specialist is a full-time, on-site position based in the Greater Bengaluru Area. This role is responsible for identifying, approaching, and securing sponsorships for conferences and C-suite events, working closely with marketing and event teams to design attractive sponsorship packages. Day-to-day tasks include researching potential sponsors, generating and qualifying leads, conducting outreach via calls, emails, and meetings, and presenting tailored sponsorship proposals. The specialist will manage the sponsorship pipeline, negotiate terms, close agreements, and maintain strong relationships with existing partners to encourage renewals and upselling. The role also involves tracking performance against targets, providing regular reporting, and collaborating on event strategy to align sponsorship offerings with market needs.

Qualifications

• Proven experience in Sponsorship Sales and Sponsorship management, preferably within events, conferences, or related industries.
• Strong Sales and Lead Generation skills, with a track record of meeting or exceeding revenue targets.
• Excellent Communication skills, including professional presentation, negotiation, and client-facing interaction.
• Ability to build and maintain long-term relationships with corporate clients and C-suite stakeholders.
• Strong business acumen, market research abilities, and comfort working with data and CRM tools.
• Self-motivated, goal-oriented, and able to work independently while collaborating effectively with cross-functional teams.
• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent practical experience.
• Prior experience in B2B events, conference production, or media/advertising sales is an advantage.