Senior Performance Marketing Executive

Uniqoe Media; Dadri; On-site; INR 500,000 - 800,000; Full time

Benefits offered by this job

Dynamic work environment

Opportunities for professional growth

Exposure to high-impact campaigns

Job summary

Uniqoe Media in Dadri, India is seeking a Performance Marketing Executive to drive client campaigns for fashion and lifestyle brands. The role focuses on Meta Ads, Google Ads, and other paid media strategies, aiming for maximum ROI.

You will develop and optimize data-driven marketing strategies, analyze performance metrics, and refine campaigns based on insights. We offer a dynamic work environment and opportunities for professional growth, especially for those passionate about performance marketing.

Qualifications

• 2-3 years of experience in performance marketing for D2C brands (Fashion & accessories).
• Hands-on experience managing Meta Ads (conversion ads specifically).
• Strong analytical skills with expertise in Google Analytics.

Responsibilities

• Develop and implement paid marketing campaigns across platforms.
• Monitor and optimize campaign performance using key metrics.
• Conduct A/B testing on ad creatives and audience segmentation.

Skills

Performance marketing experience

Analytical skills

Communication

Stakeholder management

Tools

Google Analytics

Facebook Pixel

Facebook Commerce Manager

Job description

Uniqoe Media is a performance marketing agency specialized in Meta Ads, Google Ads, and paid media strategies for fashion and lifestyle D2C brands. We help brands scale by crafting high-converting ad campaigns, optimizing audience targeting, and maximizing ROI through data-driven performance marketing. Our expertise lies in Meta (Facebook & Instagram) advertising, where we drive engagement, sales, and brand growth with precision and creativity.

Role Overview

As a Performance Marketing Executive at Uniqoe Media, you will play a key role in driving the success of our client campaigns(D2C brands), focusing on Meta Ads (Facebook & Instagram), Google Ads, and other paid media platforms. You will be responsible for developing, executing, and optimizing data-driven marketing strategies for fashion and lifestyle brands, ensuring the highest possible return on investment. Your expertise will be crucial in managing performance metrics, analyzing results, and continuously refining campaigns to deliver exceptional business outcomes.

Key Responsibilities

• Develop and implement paid marketing campaigns across platforms such as Google Ads & Meta ads.
• Monitor, analyze, and optimize campaign performance using key metrics such as CTR, CPC, ROAS, and CPA to ensure maximum efficiency and return on investment.
• Conduct A/B testing on ad creatives, landing pages, and audience segmentation to enhance campaign performance.
• Collaborate with creative and tech teams to develop compelling and high-performing ad creatives & smooth website flows.
• Stay up to date with emerging trends, industry best practices, and platform updates to refine marketing strategies.
• Prepare detailed performance reports and provide data-driven insights to optimize future campaigns.

Requirements

• 2-3 years of experience in performance marketing for D2C brands (Fashion & accessories)
• Hands-on experience managing Meta Ads (conversion ads specifically).
• Strong analytical skills with expertise in Google Analytics, facebook pixel & facebook commerce manager.
• Ability to work in a fast-paced, data-driven environment with a results-oriented approach.
• Excellent communication, problem-solving, and stakeholder management skills.

What We Offer

• A dynamic and collaborative work environment.
• Opportunities for professional growth and skill enhancement.
• Exposure to high-impact campaigns for leading fashion and lifestyle brands.
• We’d love to hear from you if you are passionate about performance marketing and eager to contribute to a growing company!