Senior Performance Marketer

Dermatouch; Ahmedabad District; On-site; INR 1,000,000 - 1,500,000; Full time

Job summary

A leading dermo-cosmetic brand in India seeks a data-driven marketer to lead high-ROI ad campaigns. The candidate will develop, manage, and optimize campaigns across Meta and Google Ads while analyzing performance metrics for continuous improvement. With at least 4 years of experience in performance marketing and strong analytical skills, the ideal fit will contribute to the brand's digital growth. Exciting opportunities await for those passionate about performance-driven success.

Qualifications

• 4+ years of experience in performance marketing.
• Hands-on expertise in Meta Ads & Google Ads with a proven success.
• Strong analytical skills with experience in Google Analytics and data-driven marketing.

Responsibilities

• Develop and optimize Meta Ads & Google Ads campaigns.
• Track and analyze key performance metrics for improvements.
• Conduct A/B testing on ad creatives and strategies.
• Collaborate with teams for aligned media strategies.
• Optimize ad spends to maximize revenue and acquisition.

Skills

Meta Ads

Google Ads

Analytical skills

A/B testing

Performance marketing

Tools

Google Analytics

Shopify

Job description

Are you a data-driven marketer with a knack for running high-ROI ad campaigns? Join Dermatouch, one of India’s fastest-growing dermo-cosmetic brands, and help scale our digital growth!

Key Responsibilities

• ✅ Develop, manage & optimize Meta Ads & Google Ads campaigns to drive conversions
• ✅ Track & analyze key performance metrics (ROAS, CPA, CTR, CVR) for continuous improvements
• ✅ Conduct A/B testing on ad creatives, audiences & bidding strategies
• ✅ Collaborate with teams to align paid media strategies with brand goals
• ✅ Optimize ad spends to maximize revenue & customer acquisition

Preferred Qualifications

• ✔ 4+ years of experience in performance marketing
• ✔ Hands-on expertise in Meta Ads & Google Ads with a proven track record of scaling campaigns
• ✔ Strong analytical skills & experience with Google Analytics, UTM tracking & data-driven marketing
• ✔ Background in D2C, beauty, personal care, or wellness brands is a plus
• ✔ Familiarity with Shopify & first-party data strategies is a bonus

🔹 If paid media excites you and you thrive on performance-driven growth, we’d love to connect! Apply now! 🚀