Senior Associate - Community Relationship, ETB2B

Times Internet; Dadri; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Times Internet is hiring a Senior Associate - Community Relationship (ETB2B) in Noida to drive B2B sales, delegate acquisition, and client engagement across industry verticals. You will research prospects, conduct outbound outreach, and convert leads into paid delegates while meeting revenue targets.

The role emphasizes building a strong pipeline through cold calling, email campaigns, LinkedIn, and other channels, with collaboration across internal teams for smooth onboarding and event

Qualifications

• Proven B2B sales experience with a track record of meeting revenue targets.
• Strong prospecting and lead-generation skills across channels.
• Excellent verbal and written communication for outreach and negotiation.
• Experience using sales tools and CRM systems.
• Ability to manage pipelines and follow-ups to convert prospects.
• Comfortable working in a fast-paced, target-driven environment.

Responsibilities

• Identify and research relevant companies, professionals, and decision-makers.
• Build and manage a strong pipeline of prospective delegates through multiple channels.
• Conduct outbound sales through cold calling, emails, LinkedIn, and other platforms.
• Engage with prospects, understand their requirements, and pitch event participation.
• Follow-up to nurture prospects and move them through the sales funnel.
• Convert qualified prospects into paid delegates and drive acquisition.
• Achieve monthly and quarterly sales and revenue targets.
• Maintain records of prospects, follow-ups, conversations, and conversions.
• Use LinkedIn Navigator, Apollo, Lusha, and other tools for prospecting.
• Build relationships with prospects and potential clients.
• Track sales activity, pipeline movement, and revenue performance.
• Collaborate with internal teams for onboarding and event participation.
• Identify new opportunities and segments to grow audience and revenue.

Skills

B2B sales

Lead generation

Outbound sales

CRM

Negotiation

Relationship building

Communication

Prospecting

Target-driven

Independent work

Tools

LinkedIn Sales Navigator

Apollo

Lusha

Job description

At Times Internet, we build premium digital products that simplify and enhance the everyday lives of people. We are India’s largest digital products company with a presence in a wide range of categories across news, entertainment, marketplaces, and transactions.

Many of our products are market leaders & iconic brands in their own right. TOI, ET, Indiatimes, NBT, ET Money, TechGig, and Cricbuzz, among others, are products that bring you closer to your interests and aspirations. We are excited by new possibilities and look forward to bringing new products, ideas, and technologies that help people make the most of every day.

Build a career of purpose & passion with Times Internet.

Website : http://www.timesinternet.in

About Business Unit: ETB2B

ETB2B was started 6 years back as an intrapreneurial venture where the idea was to go deeper within the different industries ETB2B runs specialized B2B media portals & communities covering news, opinion, analysis etc. These niche portals are either based on industry ( like auto, telecom etc) or function ( CIO, CFO etc). Here are portals that we run: ETAuto.com, ETTelecom.com , ETCIO.com, ETRetail.com, ETEnergyWorld.com, ETRealty.com, ETGovernment.com, ETTravelworld.com, ETHospitalityworld.com, ETCISO.in, ETBrandEquity.com, ETCFO.com, ETHealthworld.com, ETBFSI.com , ETHRworld.com, ETLegalWorld.com Apart from media verticals, we also run ETMasterclass.com and vconfex.com.

Profile: Senior Associate - Community Relationship, ETB2B

Location: Noida

We are looking for a confident, target-driven, and result-oriented professional to join our team as a Sales & Delegate Acquisition Specialist. The ideal candidate will be responsible for prospect research, outbound sales, relationship building, regular follow-ups, and converting prospects into paid delegates while consistently achieving revenue targets. Experience in Supply Chain Events is preferred.

Key Responsibilities

• Identify and research relevant companies, professionals, and decision-makers across target industries.
• Build and manage a strong pipeline of prospective delegates through multiple channels.
• Conduct outbound sales through cold calling, emails, LinkedIn, and other relevant platforms.
• Engage with prospects, understand their requirements, and effectively pitch event and conference participation.
• Conduct regular follow-ups to nurture prospects and move them through the sales funnel.
• Convert qualified prospects into paid delegates and drive delegate acquisition.
• Achieve monthly and quarterly sales and revenue targets.
• Maintain accurate records of prospects, follow-ups, conversations, and conversions.
• Use tools such as LinkedIn Sales Navigator, Apollo, Lusha, and other lead-generation platforms for prospecting.
• Build and maintain strong relationships with prospects and potential clients.
• Track sales activities, pipeline movement, conversion rates, and revenue performance.
• Work closely with internal teams to ensure smooth delegate onboarding and event participation.
• Identify new opportunities, industries, and prospect segments to support audience and revenue growth.

Required Skills

• Strong B2B sales and business development skills.
• Excellent verbal and written communication skills.
• Hands-on experience with cold calling, email outreach, prospecting, and sales closure.
• Strong negotiation and objection-handling skills.
• Experience working with sales and revenue targets.
• Proficiency in LinkedIn Sales Navigator, Apollo, Lusha, or similar sales intelligence tools.
• Strong follow-up and pipeline management skills.
• Good understanding of CRM systems and sales processes.
• Strong relationship-building and client engagement skills.
• Confident and target-driven.
• Proactive, persistent, and result-oriented.
• Strong communication and interpersonal skills.Ability to handle rejection and consistently follow up with prospects.
• Strong sales and negotiation mindset.
• Ability to work independently and manage sales pipelines effectively.
• Comfortable working in a fast-paced, target-oriented environment.
• Strong ownership and accountability towards revenue goals.

Experience

• 4–5 years of relevant experience in B2B Sales, Business Development, Delegate Acquisition, Inside Sales, Event Sales, or a similar role.
• Candidates with experience in the events, media, conferences, or B2B industry will be preferred.

What you will be working on

B2B Sales | Prospect Research | Outbound Calling | Lead Generation | Delegate Acquisition | Client Engagement | Follow-ups | Revenue Generation