Sales Engineer – Industrial

CUMI Abrasive; India; On-site; INR 300,000 - 550,000; Full time

Job summary

A leading abrasive manufacturing company in India seeks a candidate to manage product placement and drive sales in the assigned territory. Responsibilities include understanding industrial processes, conducting promotional activities, and supporting channel partners to expand product reach. The ideal candidate will focus on marketing activities, brand building, and preventing stockouts of products at key consumption points. This role requires effective management of the channel network to meet sales targets.

Responsibilities

• Develop a deep understanding of industrial processes and applications by following a structured journey plan.
• Conduct promotional activities and ensure optimal product placement.
• Drive secondary sales through techno-commercial discussions with stakeholders.
• Support channel partners by generating secondary orders and introducing new products.
• Focus on channel expansion, marketing activities, brand building, and generating product demand.
• Manage the channel network effectively to prevent stockouts.
• Focus on channel expansion, marketing activities, brand building, and generating product demand in the assigned territory.
• Conduct competitive trials at customer sites to gain market share and facilitate business share shifts.

Job description

Roles and Responsibilities:

• Develop a deep understanding of industrial processes and applications by following a structured journey plan, ensuring stock is placed prominently on visible shelf space.
• Conduct promotional activities and ensure optimal product placement at industrial product supplier counters.
• Expand product reach by increasing the number of counters and acquiring new customers.
• Drive secondary sales through techno-commercial discussions with sub-dealers, traders, and end users.
• Support channel partners by generating secondary orders, introducing new products, and facilitating customer share shifts to meet dealer and area targets.
• Manage the channel network effectively to ensure CUMI’s products are always available at key consumption points, preventing any loss of sales due to stockouts.
• Focus on channel expansion, marketing activities, brand building, and generating product demand in the assigned territory.
• Conduct competitive trials at customer sites to gain market share and facilitate business share shifts.