Sales Development Representative

CredHive; Delhi; On-site; INR 600,000 - 900,000; Full time

Job summary

CredHive, a seed-funded startup leveraging AI to enhance credit information, is seeking a proactive Sales Development Representative in Delhi. You will engage CXOs and VPs in BFSI and enterprise segments, initiating conversations and setting up high-value meetings.

You will research accounts, map stakeholders, craft tailored messages, and drive multi-touch outreach through LinkedIn, email, and calls to build a strong sales pipeline.

Qualifications

• 2+ years in B2B SaaS SDR or lead gen.
• Experience selling into BFSI/fintech in India preferred.
• Excellent written and spoken communication.
• Proficient with CRM, sales tooling, and Google Workspace.
• Results-driven with pipeline ownership.

Responsibilities

• Research and target potential accounts in BFSI, NBFCs, insurers, fintech lenders, and enterprise credit teams.
• Identify and engage key decision-makers (CXO, VP, Heads) via LinkedIn, WhatsApp, email, and calls.
• Use Apollo, Credhive, LinkedIn and other databases for lead generation and mapping.
• Craft tailored messaging highlighting CredHive’s business information reports and risk insights.
• Follow up with multi-touch sequences to book meetings and demos.
• Re-engage cold accounts and refresh stakeholder maps.
• Represent CredHive at industry events and capture leads for fast follow-ups.

Skills

B2B SaaS lead generation

CXO/VP communication

Pipeline ownership

Self-motivation

Quick learning

Tools

CRM software

Google Workspace

Sales automation tools

LinkedIn

Job description

We are a seed-funded startup focused on leveraging state-of-the-art AI technologies to revolutionize the credit industry. Our team comprises experts in machine learning and software engineers from top-tier US tech companies like Apple and Amazon. With our product already in the market, first clients onboarded, and sufficient runway secured, we are passionate about using AI to enhance access to credit information for businesses. We are seeking a proactive and driven Sales Development Representative (SDR) to join our team. The ideal candidate will engage senior decision-makers—CXOs, Heads, and VPs—in BFSI and Enterprises, initiating conversations and setting up high-value meetings to build a strong sales pipeline.

Key Responsibilities

• Research and target potential accounts within BFSI, NBFCs, insurers, fintech lenders, trade finance, and enterprise credit/risk teams for CredHive.
• Identify and engage key decision-makers (CRO, Chief Credit Officer, Risk/Underwriting Heads, SME/Trade Finance Heads, Collections Heads) via LinkedIn, WhatsApp, email, and cold calls.
• Use tools like Apollo, Credhive, LinkedIn, and other prospecting databases for lead generation and account mapping.
• Craft tailored messaging to address prospect pain points and business objectives, positioning CredHive’s Business Information Reports, credit/risk insights, monitoring signals, and decision-maker leads.
• Follow-up with prospects through structured multi-touch sequences to nurture interest, book meetings/demos, and maximize engagement.
• Re-engage on-hold or cold accounts by reconnecting with existing prospects or identifying new decision-makers within organizations (org-mapping, stakeholder refresh).
• Represent CredHive at industry events, banking/fintech meetups, and closed-door networking sessions as required; capture leads and ensure fast follow-ups.

Qualifications

• 2+ years in B2B SaaS lead generation / SDR role; preference for experience selling into BFSI/fintech/enterprise risk in India.
• Excellent written + spoken communication; comfortable engaging CXO/VP/Head level stakeholders.
• Hands-on with CRM and sales tooling, sales automation, and Google Workspace.
• Strong execution: consistent activity, follow-ups, and pipeline ownership mindset.
• Self-motivated, quick learner with the drive to proactively enhance lead generation effectiveness.