Sales Account Manager

Mirchi; Patna; On-site; INR 450,000 - 600,000; Full time

Job summary

Mirchi in Patna seeks a results-driven Sales & Marketing professional with 4+ years in the media industry to drive revenue, manage client proposals, and lead go-to-market initiatives.

You will build strong client relationships, coordinate with content, finance and scheduling teams, plan weekly sales cycles, and ensure timely payments while delivering multimedia campaigns across on-ground, digital, content, media and PR.

Qualifications

• MBA/PGDM with 4+ years of experience in Sales & Marketing from media industry only.
• Collaborative mindset with strong communication skills.
• Ability to work under pressure and adapt quickly.
• Good branding focus and client relationship orientation.
• Understanding of the local market and language is mandatory.
• Willing to travel locally for client meetings.

Responsibilities

• Drive revenue generation for the company through sales activities.
• Make sales calls, prepare client proposals and presentations, plan weekly sales cycle by account mining with client meetings.
• Prepare sales reports: daily/weekly/monthly projections and plans.
• Maintain strong relationships with clients and agencies in the portfolio.
• Develop Go to Market strategies based on brand spends.
• Upsell and cross-sell properties to clients; design multimedia solutions.
• Provide briefs to programming for spots based on client inputs.
• Ensure RO/TO and scheduling through the coordinator.
• Maintain pricing as per target and timelines for payments.

Skills

Collaboration

Ability to work under pressure

Adaptability

Strong branding focus

Good Communication Skills

Understanding of local market & lang

Willing to travel locally

Education

MBA / PGDM

Job description

Key Responsibilities:

• To ensure revenue generation for the company
• Make sales calls, prepare client proposals & presentations, plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
• Prepare sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc
• Maintain strong relationships with clients and agencies in the person’s portfolio
• Understand in detail about client spends at a brand level and then develop Go to Market approach
• To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
• Provide written brief to programming for the spot / commercial based on inputs from client / agency
• Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
• Ensure the pricing is maintained as per stipulated target
• Work to bring the core brand creative to life by designing multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR
• Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment

Internal Stakeholder Management

• Content Team
• Finance
• Scheduling

Skills & Qualifications

• MBA / PGDM with 4+ years of experience in Sales & Marketing from Media Industry only.
• Collaboration
• Ability to work under pressure
• Adaptability
• Strong branding focus
• Good Communication Skills
• Understanding of local market & language is mandatory
• Must be willing to travel locally for client meetings