Sales Account Manager

Mirchi

Dadri

On-site

INR 600,000 - 900,000

Full time

15 hours ago
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Job summary

Mirchi in India seeks a Sales & Marketing professional with 4+ years in media to drive revenue, manage client relationships, and lead go-to-market strategies across brands. The role requires strong branding focus and excellent communication, with local language proficiency and willingness to travel for client meetings.

You will plan weekly sales cycles, prepare proposals, coordinate with content, finance, and scheduling teams, and travel locally for client meetings while maintaining pricing

Qualifications

  • MBA or PGDM required with 4+ years in Sales & Marketing from the media industry
  • Ability to work well under pressure and handle targets
  • Strong branding focus and client-facing presentation skills
  • Excellent communication skills (verbal and written) and local language proficiency mandatory
  • Willingness to travel locally for client meetings and engagements

Responsibilities

  • Generate revenue for the company through proactive sales activities
  • Make sales calls, prepare client proposals and presentations
  • Plan weekly sales cycles by account mining through client meetings
  • Prepare sales reports (daily, weekly, monthly) and sales projections
  • Maintain strong relationships with clients and agencies in the portfolio
  • Develop go-to-market strategies based on client spends and brand level insights
  • Upsell and cross-sell multiple properties to clients
  • Provide briefs to content/programming teams for spots and campaigns
  • Ensure RO and TO generation and scheduling through sales coordinators
  • Maintain pricing in line with targets and broker agreements
  • Design multimedia solutions for campaigns across On-ground, Digital, Content, Media, and PR
  • Follow up to ensure payments are collected on time

Skills

Client relationships
Branding focus
Communication skills
Local market knowledge
Travel readiness

Education

MBA / PGDM

Job description

  • To ensure revenue generation for the company
  • Make sales calls, prepare client proposals & presentations, plan weekly sales cycle by doing account mining of the allocated accounts through client meetings accordingly
  • Prepare sales related reports including daily call reports, weekly reports, sales projection report, monthly sales plan etc
  • Maintain strong relationships with clients and agencies in the person’s portfolio
  • Understand in detail about client spends at a brand level and then develop Go to Market approach
  • To look at broader perspective, think through ideas and create solutions for clients via upselling & cross selling of various properties
  • Provide written brief to programming for the spot / commercial based on inputs from client / agency
  • Ensure that ROs and TOs are appropriately generated and the spots are scheduled accordingly (through the sales coordinator and scheduler)
  • Ensure the pricing is maintained as per stipulated target
  • Work to bring the core brand creative to life by designing multimedia solutions interactive campaigns for clients including On ground, Digital, Content, Media and PR
  • Follow up and ensure that monies are collected on time including sending appropriate reminders to clients and agencies for payment
Internal Stakeholder Management
  • Content Team
  • Finance
  • Scheduling
Skills & Qualifications
  • MBA / PGDM with 4+ years of experience in Sales & Marketing from Media Industry only.
  • Ability to work under pressure
  • Strong branding focus
  • Good Communication Skills
  • Understanding of local market & language is mandatory
  • Must be willing to travel locally for client meetings
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