Relationship Manager - GL West

Bajaj Finserv Limited; Sri Muktsar Sahib; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Bajaj Finserv Limited in India seeks a Branch Manager to lead a team at the consumer gold loan branch, drive business growth, ensure compliance, and build customer loyalty.

You will oversee operations, plan marketing, engage customers, coach staff, and manage vault custody and NPAs with accuracy and strong reporting.

Qualifications

• 4–7 years of relevant experience required.
• Bachelor's Degree or Postgraduate Degree preferred.
• Experience in gold loan banking or related products preferred.
• Strong written and verbal communication skills.

Responsibilities

• Oversee branch operations, performance, and profitability.
• Lead field-marketing activities to improve brand visibility.
• Plan and monitor branch and field marketing to build leads.
• Engage customers for new acquisitions and retention.
• Ensure accurate valuation and appraisal of pledged gold.
• Custody of pledged securities in vault per policy.
• Control NPAs through timely follow-ups for interest.
• Hire, coach, train employees and provide feedback.
• Maintain branch quality, prepare reports and drive growth.
• Increase Gold Loan and third-party products.
• Ensure 100% process compliance and audit adherence.

Skills

Leadership

Communication

Customer engagement

Marketing

Training

Education

Bachelor's degree

Postgraduate degree

Job description

Job Summary

This position is open with Bajaj finance limited. The Branch Manager is a managerial responsibility for providing full leadership and direction to the team of employees in growing business and client base of consumer gold loan. The overall objective of this role is to build customer loyalty and recommend the development of business strategies or initiatives and may include the management of activities by external organizations, and the direct management of individuals.

Responsibilities

• Responsible for overall branch operations, performance & profitability of the branch.
• Drive & participate in field-marketing activities of various financial products along with the team to improve brand visibility.
• Plan, conduct & monitor the branch & field level marketing activities to ensure healthy pipeline of leads resulting into business conversion & branch growth.
• Focus on customer engagement for new customer acquisitions & retainment of old customers.
• Conducting error-free valuation & appraisal of gold ornaments being pledged in branch with correct weight & purity assessment as per company policy and audit/compliance.
• Joint custodian of the Vault with responsibility of safekeeping of pledged securities as per company policies.
• Responsible for keeping NPAs in control through strong follow-ups from the customers for interest collections.
• Good planning abilities are required for smooth functioning of the branch & for developing cohesiveness within the company and co-workers.
• Hiring, coaching, mentoring and training employees and providing them with timely feedback on their performance.
• Maintaining quality & performance of the business, preparing various reports of the same and take necessary actions for growth of business in branch.
• Increase Gold Loan business, plus various other third-party products i.e., NCDs, Gold Coins sale etc.
• Responsible for correct valuation & maintenance of 100% process compliance at branch.
• Manage error free valuation & appraisal of gold ornaments being pledged in branch with correct weight & purity assessment as per company policy and audit/compliance.

Required Qualifications and Experience

• 4-7 years of relevant experience required.
• Bachelor's Degree / Post-graduation Degree preferred.
• Previous experience in gold loan banking, gold loan products, management or client service preferred.
• Consistently demonstrates clear and concise written and verbal communication skills.