Relationship Manager - GL West

Bajaj Finserv Limited; Thane, Dahanu; On-site; INR 800,000 - 1,800,000; Full time

Job summary

Bajaj Finserv Limited is seeking a Branch Manager to lead a team and drive growth in consumer gold loan business. The role focuses on delivering strong customer experience, expanding the client base, and executing business strategies aligned with company policy.

You will oversee branch operations, manage field marketing activities, ensure compliance, and coach staff to achieve targets while maintaining risk controls and healthy profitability across the branch.

Qualifications

• 4–7 years of relevant experience.
• Bachelor's Degree or Post-graduation preferred.
• Experience in gold loan banking or client service preferred.
• Strong written and verbal communication skills.

Responsibilities

• Oversee branch operations and profitability.
• Drive field-marketing activities to boost product visibility.
• Plan and monitor marketing to maintain a healthy lead pipeline.
• Engage customers for acquisition and retention.
• Valuate gold ornaments accurately per policy and audit.
• Safekeep pledged securities as vault custodian.
• Manage NPAs through follow-ups on interest collections.
• Coach and train staff with timely performance feedback.
• Ensure quality performance and branch growth reporting.
• Grow gold loan business and third-party products.
• Maintain 100% process compliance in valuation.

Skills

Leadership

Communication skills

Branch operations

Education

Bachelor's degree / Post-graduation

Job description

Job Summary

This position is open with Bajaj finance limited. The Branch manager is a managerial responsibility for providing full leadership and direction to the team of employees in growing business and client base of consumer gold loan. The overall objective of this role is to build customer loyalty and recommend the development of business strategies or initiatives and may include the management of activities by external organizations, and the direct management of individuals.

Responsibilities

• Responsible for overall branch operations, performance profitability of the branch.
• Drive and participate in field-marketing activities of various financial products along with the team to improve brand visibility.
• Plan, conduct/monitor the branch field level marketing activities to ensure healthy pipeline of leads resulting into business conversion and branch growth.
• Focus on customer engagement for new customer acquisitions and retention of old customers.
• Conduct error-free valuation appraisal of gold ornaments pledged in branch with correct weight and purity assessment as per company policy and audit compliance.
• Joint custodian of the Vault with responsibility of safekeeping of pledged securities as per company policies.
• Responsible for keeping NPAs in control through strong follow-ups from the customers for interest collections.
• Good planning abilities are required for smooth functioning of the branch for developing cohesiveness within the company and co-workers.
• Hiring, coaching, mentoring and training employees and providing them with timely feedback on their performance.
• Maintaining quality performance of the business, preparing various reports of the same and taking necessary actions for growth of business in branch.
• Increase Gold Loan business, plus various other third-party products i.e., NCDs, Gold Coins sale etc.
• Maintain 100% process compliance in valuation and related activities at the branch.

Qualifications and Experience

• 4-7 years of relevant experience required.
• Bachelor's Degree/Post-graduation Degree preferred.
• Previous experience in gold loan banking, gold loan products, management or client service preferred.
• Consistently demonstrates clear and concise written and verbal communication skills.