Product Marketing Manager

Monotech Systems; Delhi; Hybrid; INR 600,000 - 900,000; Full time

Job summary

Monotech Systems in Delhi is seeking a results-oriented marketing professional to generate qualified B2B leads, enhance brand visibility, and drive product awareness across digital channels.

The role involves executing quarterly campaigns, building social content calendars, and supporting sales with collateral and lead nurturing to deliver measurable ROI on marketing initiatives.

Qualifications

• Experience in B2B marketing for industrial products preferred.
• Proven ability to generate leads via digital channels.
• Strong communication and campaign management skills.

Responsibilities

• Generate a defined number of qualified marketing leads per month.
• Improve brand visibility and engagement across digital platforms.
• Increase website traffic, inquiries, and product awareness.
• Execute product-focused marketing campaigns as per quarterly plans.
• Develop and manage social media content calendars.
• Support sales teams with marketing collateral and lead-nurturing activities.
• Build awareness and market penetration for new product launches.
• Deliver measurable ROI on marketing initiatives and campaigns.

Skills

Lead generation

Digital marketing

Content creation

Campaign management

English communication

Job description

Role & responsibilities:

1. Generate a defined number of qualified marketing leads per month.
2. Improve brand visibility and engagement across digital platforms.
3. Increase website traffic, inquiries, and product awareness.
4. Execute product-focused marketing campaigns as per quarterly plans.
5. Develop and manage social media content calendars.
6. Support sales teams with marketing collateral and lead-nurturing activities.
7. Build awareness and market penetration for new product launches.
8. Deliver measurable ROI on marketing initiatives and campaigns.

Preferred candidate profile:

• Experience in B2B marketing, industrial products, digital printing, packaging, signage, or related industries.
• Strong digital marketing and content creation capabilities.
• Proven ability to generate leads through digital channels.
• Excellent communication and campaign management skills.