Product Marketing Manager

Mployee.me; Delhi; Sur place; INR 600 000 - 900 000; Plein temps

Résumé du poste

Mployee.me is seeking a Marketing Lead to drive lead generation and boost brand visibility across digital channels in Delhi, India. You will develop, execute, and optimize product-focused campaigns, manage social content calendars, and support sales with collateral to nurture leads.

The role emphasizes strong digital marketing and content creation skills, with a track record of delivering measurable ROI and improving online engagement for B2B audiences.

Qualifications

• Experience in B2B marketing for industrial products or related sectors.
• Strong digital marketing and content creation capabilities.
• Proven ability to generate leads through digital channels and campaigns.

Responsabilités

• Generate a defined number of qualified marketing leads per month.
• Improve brand visibility and engagement across digital platforms.
• Increase website traffic, inquiries, and product awareness.
• Execute product-focused marketing campaigns as per quarterly plans.
• Develop and manage social media content calendars.
• Support sales teams with marketing collateral and lead-nurturing activities.
• Build awareness and market penetration for new product launches.
• Deliver measurable ROI on marketing initiatives and campaigns.

Connaissances

Lead generation

Digital marketing

Content creation

Description du poste

Role & responsibilities:

1. Generate a defined number of qualified marketing leads per month.
2. Improve brand visibility and engagement across digital platforms.
3. Increase website traffic, inquiries, and product awareness.
4. Execute product-focused marketing campaigns as per quarterly plans.
5. Develop and manage social media content calendars.
6. Support sales teams with marketing collateral and lead-nurturing activities.
7. Build awareness and market penetration for new product launches.
8. Deliver measurable ROI on marketing initiatives and campaigns.

Preferred candidate profile:

• Experience in B2B marketing, industrial products, digital printing, packaging, signage, or related industries.
• Strong digital marketing and content creation capabilities.
• Proven ability to generate leads through digital channels.
• Excellent communication and campaign management skills.