Performance Marketing Manager

LogicLoop, Inc.; Dadri, Gurugram District; On-site; INR 500,000 - 900,000; Full time

Job summary

LogicLoop, Inc. is seeking a performance marketing specialist in India to plan and execute campaigns across Google Ads and Meta Ads. You will monitor CPL, CPA, CTR, ROAS, and conversion rates, sharing actionable insights with the team.

You'll analyze performance using Google Analytics, GTM, SEMrush, and other tools to optimize results and drive lead generation initiatives. Excellent communication skills are essential to collaborate across stakeholders.

Qualifications

• 3+ years in performance marketing with focus on lead generation.
• Expertise in Google Ads, Meta Ads Manager, Google Analytics and GTM.
• Excellent communication skills and ability to share insights clearly.

Responsibilities

• Plan and execute performance marketing campaigns across Google Ads and Meta Ads.
• Track CPL, CPA, CTR, ROAS, and conversion rates, and share insights.
• Analyze campaign performance using Google Analytics, GTM, SEMrush and other tools.

Skills

Performance marketing

Lead generation

Google Ads

Meta Ads Manager

Google Analytics

GTM

Communication skills

Tools

SEMrush

Google Tag Manager

Google Analytics

Job description

Plan and execute performance marketing campaigns across Google Ads and Meta Ads

Track key metrics such as CPL, CPA, CTR, ROAS, and conversion rates, and share insights

Analyze campaign performance using Google Analytics, GTM, SEMrush, and other tools

Required Candidate profile

• 3+ years in Performance Marketing with a strong focus on Lead Generation.
• Expertise in Google Ads, Meta Ads Manager, Google Analytics, GTM, and related marketing tools.
• Excellent communication skills