Performance Marketing Manager

Shanti Informatics; Gurugram District; Presencial; INR 1 200 000 - 2 100 000; Tempo integral

Resumo da oferta

Shanti Informatics is seeking a Performance Marketing Manager to lead paid acquisition across Google Ads and Meta Ads, driving qualified leads in a fast-growing, global environment. You will own end-to-end campaigns, optimize ROI, and scale across international markets.

Ideal candidates bring hands-on Google/Meta Ads management, sharp analytics, and a passion for experimentation and growth. You will collaborate with analytics and program teams to improve funnel performance and business outcomes.

Qualificações

• Hands-on experience managing Google Ads and Meta Ads.
• Strong analytical mindset to interpret campaign metrics.
• Experience optimizing conversion funnels to improve outcomes.
• Passion for experimentation, growth, and continuous learning.

Responsabilidades

• Own paid acquisition strategy across Google Ads and Meta Ads.
• Manage campaign budgets and optimize ROI, CPL, CAC.
• Drive lead generation through data-backed experimentation.
• Collaborate with analytics, admissions, and program teams to improve campaign performance.
• Scale campaigns across multiple international markets.

Conhecimentos

Google Ads

Meta Ads

Analytics

Conversion funnels

Growth mindset

Descrição da oferta de emprego

We are looking for a Performance Marketing Manager to lead our paid acquisition efforts across Google Ads and Meta Ads, driving qualified leads across multiple global markets. This is an opportunity to own end-to-end performance marketing, experiment at scale, and directly influence business growth in a fast-paced, global environment.

Role & Responsibilities

• Own the paid acquisition strategy across Google Ads and Meta Ads.
• Manage campaign budgets and optimize ROI, CPL, and CAC.
• Drive lead generation through data-backed experimentation.
• Partner with analytics, admissions, and program teams to improve campaign performance.
• Scale campaigns across multiple international markets.
  

Preferred candidate profile

• Hands-on experience managing Google Ads and Meta Ads.
• A strong analytical mindset with the ability to interpret campaign and funnel metrics.
• Experience optimizing conversion funnels and driving measurable business outcomes.
• A passion for experimentation, growth, and continuous learning.