Performance Marketing - Executive (Immediate Joiners)

Green Honchos Pvt. Ltd.; Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

Green Honchos Pvt. Ltd. in Bengaluru invites a Performance Marketing - Executive to own growth for D2C and e-commerce brands. You will plan campaigns, optimize Google and Meta Ads, manage budgets, and lead a small team.

The role requires 2+ years in performance marketing, strong analytical skills, and experience with fashion/lifestyle consumer brands. You will collaborate cross-functionally with Creative, SEO, and Tech teams to drive ROAS and customer growth.

Qualifications

• 2+ years of experience in Performance/Growth/Digital Marketing.
• Strong hands-on expertise in Google Ads and Meta Ads.
• Experience with D2C and e-commerce brands, preferably in fashion and lifestyle sectors.

Responsibilities

• Develop media strategies, budgets, and audience growth plans for D2C and e-commerce brands.
• Lead and optimize Google and Meta Ads to drive revenue, ROAS, CAC, and conversions.
• Plan campaigns, growth targets, and cross-functional collaboration with Creative, E‑commerce, SEO, and tech teams.
• Drive e-commerce growth across funnel: acquisition, conversion, AOV, CAC, and LTV.
• Analyze performance and optimize through continuous testing.
• Manage media budgets and allocate spend efficiently; mentor the marketing team.
• Present performance insights and growth opportunities to clients and stakeholders.
• Stay updated on AI, attribution, and emerging performance marketing trends.

Skills

Performance marketing

Google Ads

Meta Ads

D2C brands

E-commerce growth

Data analytics

Budget management

Team leadership

Agency experience

Job description

Job Title: Performance Marketing - Executive

Experience: 2+years

Job Type: Full-time

Required Experience: Candidates must have strong experience working with D2C and E-commerce brands, preferably in Fashion, Lifestyle, Beauty/Skincare, Footwear, Jewellery, or other Consumer-focused brands.

Key Responsibilities

• Campaign Planning: Build media strategies, budgets, audience Growth Strategy: Develop growth strategies for D2C, e-commerce, fashion, lifestyle, and consumer brands.
• Performance Marketing: Lead and optimize Google & Meta Ads to drive revenue, ROAS, CAC, and conversions.
• Cplans, and growth targets.
• E-commerce Growth: Drive growth across the funnel, including acquisition, conversion, AOV, CAC, and LTV.
• Data & Optimization: Analyze performance, identify opportunities, and drive continuous testing and optimization.
• Budget Management: Manage media budgets and ensure efficient spend allocation. Team Leadership: Lead, mentor, and support the performance marketing team, including account allocation, reviews, and capability development.
• Cross-Functional Collaboration: Work with Creative, E-commerce, SEO, Tech, Social Media, and Business teams.
• Client & Stakeholder Management: Present performance insights, strategies, and growth opportunities.
• Industry Trends: Stay updated on AI, automation, attribution, and emerging performance marketing trends.

Key Requirements

• 2+ years of experience in Performance/Growth/Digital Marketing.
• Strong hands-on expertise in Google Ads & Meta Ads.
• Proven experience with D2C and e-commerce brands.
• Experience in media planning, budgeting, forecasting, and strategy.
• Strong analytical, communication, and stakeholder-management skills. Team Leadership: Proven experience in leading, mentoring, and managing performance marketing teams.
• Budget Management: Experience managing large media budgets and driving measurable business outcomes.
• Agency experience with multiple brands is an added advantage.