Marketing Executive

Vilas Transcore Limited; Vadodara; On-site; INR 600,000 - 850,000; Full time

Job summary

Vilas Transcore Limited in Akota, Vadodara invites an Executive - Marketing to drive market development and lead generation in CRGO, electrical steel and transformers components. You will craft product literature and support customer proposals to win business.

You will manage CRM data, track opportunities, and coordinate trade shows, seminars, and plant visits to strengthen customer relationships.

Qualifications

• Bachelor's degree in Engineering (Electrical / Mechanical / Metallurgy) or Marketing.
• MBA in Marketing (preferred but not mandatory).
• 6+ years of experience in B2B/industrial marketing (preferably in CRGO/electrical steel or Transformers or transfomers components industry).

Responsibilities

• Market development & Lead generation in the CRGO, Transformers components sector.
• Create and maintain product presentations, brochures, and datasheets; support proposals and RFPs.
• CRM & data management: keep CRM updated and track opportunities and follow-ups.
• Coordinate events: trade shows, seminars, customer visits, and plant tours; manage post-event follow-up.

Skills

CRM

Lead generation

B2B marketing

Databases

Components knowledge

Education

Engineering degree

MBA in Marketing

Job description

• Bachelor’s degree in Engineering (Electrical / Mechanical / Metallurgy) or Marketing
• MBA in Marketing (preferred but not mandatory)
• 6+ years of experience in B2B/industrial marketing (preferably in CRGO/electrical steel or Transformers or transfomers components industry)

Position : Executive - Marketing

Location: Akota, vadodara contact :

Qualifications

• Bachelor’s degree in Engineering (Electrical / Mechanical / Metallurgy) or Marketing
• MBA in Marketing (preferred but not mandatory)
• 6+ years of experience in B2B/industrial marketing (preferably in CRGO/electrical steel or Transformers or transfomers components industry)

Key Responsibilities

• 1. Market Development & Lead Generation

  Identify and qualify potential customers in the CRGO, Transfomers Radiators, Lamination, Nano crystlite

  Develop lead databases through research, exhibitions, and digital channels.

  Track and convert leads in coordination with the sales team.

• 2. Technical Marketing Support

  Create and maintain product presentations, brochures, and datasheets.

  Support the preparation of customer-specific proposals, prequalification documents, and RFP responses.

  Coordinate product trials or sample deliveries with technical departments.

• 3. CRM & Data Management

  Maintain accurate and up‑to‑date records in the CRM system.

  Track customer interactions, opportunities, and follow‑ups through CRM dashboards

• 4. Customer & Event Coordination

  Liaise with existing customers for relationship building and feedback collection.

  Support the planning and execution of trade shows, seminars, customer visits, and plant tours.

  Handle post‑event follow‑up and documentation.

Skills: crm,lead generation,b2b,databases,components