Manager - Marketing (Copper)

Vilas Transcore Limited; Vadodara; Sur place; INR 1 200 000 - 2 400 000; Plein temps

Résumé du poste

Vilas Transcore Limited in Vadodara specializes in transformers components and copper products. The Marketing Manager will drive market expansion, brand positioning, and strategic partnerships to achieve revenue growth.

The role requires 8+ years in marketing/BD within copper sectors, with MBA or equivalent certification preferred to lead campaigns, client acquisition, and industry collaboration.

Qualifications

• 8+ years in marketing, BD, or sales in the Copper industry.
• Experience planning and executing marketing strategies and campaigns.
• Strong communication, negotiation, and stakeholder management.

Responsabilités

• Develop and implement marketing strategies for CRGO products and related copper offerings.
• Identify and pursue new business opportunities and strategic partnerships; support sales with inputs and proposals.
• Manage brand positioning, collateral, and digital presence; represent the company at industry events.
• Monitor KPIs, campaigns, and provide regular reports to senior management; analyze market trends to optimise strategies.
• Lead and mentor marketing and BD teams and collaborate with production, quality, and R&D.

Connaissances

Business development

Marketing strategy

Market research

Communication

Negotiation

Formation

Bachelor’s in Marketing

MBA preferred

Electrical/Mechanical Engineering

Description du poste

Vilas Transcore Limited having presence in Vadodara since 1996 is in the production of Transformders Radiator & Lamination sheet & Transformers components, copper.

Position : Marketing Manager

Qualification :Bachelor’s degree in Marketing, Business Administration, Electrical / Mechanical Engineering or related field.

MBA or professional certification in Marketing / Sales preferred.

Experience Required

8+ years of experience in marketing, business development, or sales in the Copper. CTC, PICC, Industry with a proven track record of driving revenue growth and strategic marketing initiatives.

Job Summary

We are looking for Sr. Marketing Manager is responsible for planning, executing, and managing marketing and business development strategies for Copper products. The role focuses on market expansion, brand positioning, customer acquisition, and strategic partnerships to achieve business growth and revenue targets.

Key Responsibilities

• Market Strategy & Planning
  • Develop and implement marketing strategies for CRGO products, targeting transformer manufacturers, electrical equipment manufacturers, and industrial clients.
  • Conduct market research, competitor analysis, and customer insights to identify growth opportunities.
  • Plan and manage product launches, campaigns, and promotional activities.
• Business Development & Sales Support
  • Identify and pursue new business opportunities and strategic partnerships.
  • Support the sales team with technical marketing inputs, presentations, and proposals.
  • Build and maintain strong relationships with key customers and stakeholders.
• Brand Management & Communication
  • Position the company and products as a leader in CRGO / electrical steel industry.
  • Manage marketing collateral, technical brochures, and digital presence.
  • Represent the company in industry events, trade shows, and conferences.
• Analytics & Reporting
  • Monitor marketing KPIs, sales funnel, and campaign effectiveness.
  • Provide regular reports and recommendations to senior management.
  • Analyze customer feedback and market trends to optimize marketing strategies.
• Team Leadership
  • Lead and mentor marketing and business development teams.
  • Collaborate with production, quality, and R&D teams for product positioning and customer requirements.

Skills: business development,communication,negotiation,copper,steel