Manager-Performance Marketing & SEO

Flags Communications; Dadri; On-site; INR 500,000 - 900,000; Full time

Job summary

Flags Communications Pvt. Ltd. is seeking a Performance Marketing & SEO Specialist who can independently manage paid campaigns and organic search optimization.

The ideal candidate should have hands-on experience in Google Ads, Meta Ads, SEO strategy, keyword research, and performance analysis. You will plan, execute, and optimize campaigns across Google Ads and Meta Ads, conduct keyword research, implement on-page and off-page SEO, monitor analytics, and report insights to drive traffic and lead

Qualifications

• Hands-on experience with Google Ads, Meta Ads, SEO strategy, keyword research, and performance analysis.
• Strong communication and reporting skills.
• Ability to manage both paid campaigns and organic optimization independently.
• Familiarity with analytics platforms and CRO concepts.

Responsibilities

• Plan, execute, and optimize Google Ads campaigns (Search, Display, Video, Performance Max).
• Manage Meta Ads campaigns across Facebook and Instagram.
• Conduct keyword research and implement effective SEO strategies.
• Perform on-page SEO including meta tags, content optimization, internal linking, and technical improvements.
• Execute off-page SEO activities such as backlink building and outreach.
• Monitor website performance using Google Analytics and Google Search Console.
• Improve organic rankings, website traffic, and lead generation.
• Track campaign budgets, CPC, CTR, conversions, and ROI.
• Prepare regular performance reports with actionable insights.
• Coordinate with content, design, and development teams for campaign execution.

Skills

Google Ads

Meta Ads

SEO

Keyword research

Analytics

Reporting

CRO

Communication

Tools

Google Analytics

Google Search Console

Google Tag Manager

Job description

Flags Communications Pvt. Ltd. is looking for a skilled Performance Marketing & SEO Specialist who can independently manage both paid advertising campaigns and organic search optimization. The ideal candidate should have hands-on experience in Google Ads, Meta Ads, SEO strategy, keyword research, and performance analysis.

Key Responsibilities

• Plan, execute, and optimize Google Ads campaigns (Search, Display, Video, and Performance Max).
• Manage Meta Ads campaigns across Facebook and Instagram.
• Conduct keyword research and implement effective SEO strategies.
• Perform on-page SEO including meta tags, content optimization, internal linking, and technical improvements.
• Execute off-page SEO activities such as backlink building and outreach.
• Monitor website performance using Google Analytics and Google Search Console.
• Improve organic rankings, website traffic, and lead generation.
• Track campaign budgets, CPC, CTR, conversions, and ROI.
• Prepare regular performance reports with actionable insights.
• Coordinate with content, design, and development teams for campaign execution.

Required Skills

• Strong hands-on experience with Google Ads and Meta Ads.
• Knowledge of SEO, including on-page, off-page, and technical SEO.
• Expertise in keyword research and competitor analysis.
• Familiarity with Google Analytics, Google Search Console, and Google Tag Manager.
• Understanding of landing page optimization and conversion rate optimization (CRO).
• Ability to analyze data and optimize campaigns for better ROI.
• Excellent communication and reporting skills.