Lead Generation Specialist

Infojini Inc; Mohali; On-site; INR 500,000 - 800,000; Full time

Benefits offered by this job

Global exposure

Performance incentives

Training opportunities

Job summary

Infojini Inc. is seeking a Lead Generation Specialist to support our US market growth from Mohali. You will identify prospective clients, engage decision-makers, and qualify leads to build a strong pipeline for IT services.

The role requires 1–4 years in B2B lead generation or related fields, with a focus on outbound activities and CRM accuracy. Night shift aligned to US business hours offers competitive compensation and growth opportunities.

Qualifications

• 1–4 years of experience in B2B lead generation, inside sales, business development, or IT services sales.
• Experience targeting the US market is strongly preferred.
• Strong outbound prospecting and lead qualification skills.
• Excellent verbal and written English communication.

Responsibilities

• Research and identify prospective clients across the US market within target industries.
• Generate qualified B2B leads through cold calling, email outreach, LinkedIn, online research, databases, and other prospecting channels.
• Identify and connect with key decision-makers including CIOs, CTOs, IT Directors, VPs, HR leaders, Procurement Managers, and Business Heads.
• Qualify prospects based on need, budget, authority, timeline, and potential fit.
• Schedule qualified meetings and discovery calls for the Sales/Business Development team.
• Maintain CRM with accurate prospect information and lead status.

Skills

Lead generation

Inside sales

Business development

English proficiency

CRM experience

Prospecting

Tools

LinkedIn Sales Navigator

ZoomInfo

Apollo

Lusha

Seamless.ai

Salesforce

HubSpot

Zoho

Job description

Experience: 1–4 years

Employment Type: Full-time

Shift: US Shift / Night Shift - 06.00pm IST to 03.30am IST

Infojini is a global IT services and technology solutions company helping organizations leverage technology, digital solutions, data, and skilled IT talent to achieve their business objectives.

We are looking for a driven and results-oriented Lead Generation Specialist to support our growth in the US market. The ideal candidate will be responsible for identifying potential business opportunities, engaging decision-makers, qualifying prospects, and generating a consistent pipeline of high-quality leads for our IT services.

Key Responsibilities

• Research and identify prospective clients across the US market within target industries and accounts.
• Generate qualified B2B leads through cold calling, email outreach, LinkedIn, online research, databases, and other prospecting channels.
• Identify and connect with key decision-makers, including CIOs, CTOs, IT Directors, VPs, HR leaders, Procurement Managers, and Business Heads.
• Develop and maintain prospect lists based on defined target industries, company size, geography, technology requirements, and business needs.
• Conduct outbound calling and email campaigns to introduce Infojini's IT services and solutions.
• Understand prospects' business and technology challenges and effectively communicate relevant Infojini offerings.
• Qualify prospects based on need, budget, authority, timeline, and potential fit.
• Schedule qualified meetings and discovery calls for the Sales/Business Development team.
• Maintain accurate and up-to-date prospect information, activities, and lead status in the CRM.
• Follow up consistently with prospects through multiple touchpoints to nurture opportunities.
• Collaborate with Sales, Business Development, and Marketing teams to optimize lead-generation strategies.
• Track outreach activity, conversion rates, meetings generated, and other key performance indicators.
• Stay updated on US IT industry trends, technology solutions, competitors, and target accounts.
• Continuously test and improve email messaging, calling scripts, prospecting techniques, and outreach campaigns.

Required Skills & Qualifications

• 1–4 years of experience in B2B lead generation, inside sales, business development, or IT services sales.
• Experience targeting the US market is strongly preferred.
• Strong understanding of outbound prospecting and lead qualification.
• Excellent verbal and written communication skills in English.
• Comfortable making high-volume outbound calls to US prospects.
• Strong research and prospect-identification skills.
• Familiarity with LinkedIn and sales intelligence/prospecting platforms such as LinkedIn Sales Navigator, ZoomInfo, Apollo, Lusha, Seamless.ai, or similar tools.
• Experience working with CRM platforms such as Salesforce, HubSpot, Zoho, or equivalent.
• Ability to communicate effectively with senior-level US decision-makers.
• Strong follow-up, negotiation, objection-handling, and relationship-building skills.
• Self-motivated, target-oriented, and comfortable working in a fast-paced environment.
• Ability to work independently while collaborating effectively with the sales team.

Preferred Experience

Candidates with experience selling or generating leads for any of the following will be preferred:

• IT Staffing & IT Consulting
• Application Development
• Data & Analytics
• AI/ML Solutions
• Digital Transformation
• Cybersecurity
• Managed IT Services
• Software Development
• Professional IT Services

Key Performance Indicators (KPIs)

• Number of qualified leads generated
• Number of qualified meetings/discovery calls booked
• Lead-to-meeting conversion rate
• Outbound calls and meaningful conversations
• Email/LinkedIn outreach activity and response rates
• Pipeline value generated
• Quality and accuracy of prospect data
• Achievement of monthly and quarterly lead-generation targets

Work Schedule

The role will support the US business market and therefore requires flexibility to work during US business hours / night shift in India.

What We Offer

• Opportunity to work with a growing global IT services organization.
• Exposure to the US B2B technology market.
• Career growth opportunities in Sales and Business Development.
• Training and development opportunities.
• Competitive compensation and performance incentives.

Ideal Candidate Profile

We are looking for someone who is hungry to learn, confident on the phone, persistent with follow-ups, and passionate about B2B sales and technology. The successful candidate should enjoy prospecting, be comfortable with rejection, and have the ability to turn cold prospects into meaningful business conversations.