Description
Department: Pre-Sales
Location: Marol, Andheri (East), Mumbai
Role Overview
The Inside Sales Associate plays a critical role in engaging inbound leads, nurturing customer relationships, and driving qualified site visits for our premium managed co-living spaces. The role demands disciplined follow‑up, structured communication, and strong CRM hygiene to ensure every lead is efficiently progressed through the customer journey; from inquiry to booking.
Key Responsibilities
- Lead Engagement
- Call every new lead assigned in the CRM within the defined turnaround time (TAT).
- Maintain a professional and consultative communication tone while explaining the Yukio concept and offerings.
- Log every call attempt, outcome, and next action in CRM.
- Follow‑Up Discipline
- Execute the complete call‑attempt cycle for unresponsive customers before marking leads as dropped.
- Maintain consistent follow‑ups across WhatsApp and calls to maximize conversions.
- Lead Qualification
- Assess all leads using the 5‑point qualification matrix: Concept understanding, location preference, budget, customer profile, and move‑in timeline.
- Identify high‑potential leads and prioritize them for site visits.
- Site Visit Scheduling
- Fix customer‑preferred visit slots, update CRM with accurate scheduling details, and confirm attendance.
- Coordinate with on‑site sales teams and ensure seamless experience during property visits.
- Sales Handover
- Complete CRM updates before handover to sales, including customer details and lead ID.
- Share lead handover communication with sales to ensure clarity and continuity.
- Post‑Site Visit Nurturing
- Reconnect with customers post‑visit to identify objections, clarify doubts, and support booking closure.
- Collaborate closely with the sales team to address specific concerns and maintain engagement.
- CRM Hygiene
- Record every customer interaction with accurate tagging, comments, and next‑step actions.
- Avoid using external trackers, ensuring CRM remains the single source of truth.
Qualifications & Skills
- Graduate in any discipline; In Sales/Marketing preferred.
- 1–3 years of experience in inside sales, pre‑sales, or tele‑calling.
- Strong communication, objection handling, and relationship‑building skills.
- Comfortable working with CRM systems, lead dashboards, and digital communication tools.
- Goal‑oriented mindset with a focus on conversions and process discipline.