Field Officer

Cadila Pharmaceuticals Limited; Raipur; On-site; INR 450,000 - 750,000; Full time

Job summary

Cadila Pharmaceuticals Limited seeks a results-driven pharma sales professional to drive territory growth across prescriptions and secondary sales. The role emphasizes building doctor and chemist coverage, identifying new markets, and executing management-approved marketing strategies.

You will manage stockists, coordinate promotional events, and ensure compliant, high-quality reporting. Strong communication and territory planning are essential for success.

Qualifications

• Excellent communication and presentation abilities.

Responsibilities

• Achieve and surpass territory sales budgets and yearly milestones.
• Promote products to generate Rx demand and secondary sales.
• Book orders to prevent stock-outs and maintain stock levels.
• Maintain doctor call averages and high coverage.
• Build relationships with doctors, consultants and chemists.
• Implement management-designed sales and marketing strategies.
• Identify new markets and customer opportunities.
• Expand doctor base and prescription share.
• Manage stockists and C&F agents for seamless supply.
• Monitor stock movement and expiry management.
• Organize seminars and doctor meetings; participate in company events.
• Submit daily work plans and reports; provide market feedback.
• Ensure adherence to policies and ethical promotion standards.

Skills

Strong communication

Presentation skills

Relationship building

Territory planning

Sales execution

Market intelligence

Adaptability

Independent work

Job description

Job Description:

Principal Tasks & Responsibilities

1. Sales & Target Achievement
   • Achieve and consistently surpass the assigned Sales Budget and YPM (Yearly Performance Milestone) for the territory.
   • Ensure effective product promotion to generate Rx demand and secondary sales.
   • Personally book orders to maintain adequate stock levels and avoid stock-outs.
2. Doctor & Chemist Coverage
   • Maintain a Doctor Call Average of 10+1 per day.
   • Achieve Minimum 95% MCR (Monthly Call Report) coverage.
   • Ensure a minimum of 5 chemist calls per day.
   • Build strong professional relationships with key doctors, consultants, and retail chemists.
3. Market Development & Strategy Implementation
   • Implement sales and marketing strategies designed by management.
   • Identify potential markets and new customer opportunities within the territory.
   • Expand doctor base and enhance prescription share.
4. Stockist & Distribution Management
   • Manage relationships with Stockists and C&F agents to ensure seamless supply.
   • Monitor product availability, stock movement, and expiry management.
5. Promotional Activities
   • Organize and conduct symposiums, seminars, and doctors’ group meetings.
   • Actively participate in Cycle Briefing Meets and other company meetings.
   • Ensure effective use of promotional inputs and materials.
6. Reporting & Compliance
   • Plan daily work schedules effectively and submit Daily Work Plans.
   • Submit Daily Call Reports through the PHYZII reporting tool.
   • Provide structured market feedback on company and competitor products to the Product Management Team.
   • Submit expense statements within stipulated timelines.
   • Ensure adherence to company policies and ethical promotion standards.
7. Accountability
   • In the absence of the job holder, responsibilities will be handled by the designee assigned by the reporting manager.

Key Skills & Competencies

• Strong communication and impactful presentation skills
• Scientific product detailing & effective objection handling
• Relationship building and influencing ability
• Territory planning & time management
• Sales execution and target orientation
• Market intelligence gathering and reporting
• Adaptability, ownership mindset & accountability
• Ability to work independently as well as collaboratively

Requirements: