Entertainment Manager

Dentsu India; Bengaluru Urban; On-site; INR 1,500,000 - 1,900,000; Full time

Job summary

Dentsu India is seeking a Manager for Entertainment & Branded Content to lead regional revenue generation across the South Zone and ensure timely delivery of initiatives. You will build strong relationships with brands, sponsors, publishers, broadcasters, and production partners to maximize monetization opportunities.

You will collaborate with cross-functional teams—marketing, operations, product, legal, and central groups—while maintaining governance, tracking performance, and driving a

Qualifications

• 5 years of experience in revenue, business development, partnerships or similar commercial roles.
• Prior experience in Entertainment & Branded Content is preferred.
• Experience managing regional business performance and execution preferred.

Responsibilities

• Own and deliver regional revenue targets across the South Zone.
• Drive end-to-end execution of business initiatives with timely delivery.
• Build and manage relationships with brands, sponsors and ecosystem partners.
• Identify new business opportunities and monetization within Entertainment & Branded Content.
• Ensure governance through reviews, performance tracking and problem-solving.
• Collaborate with client leads, marketing, operations, product, legal and central teams.
• Lead with ownership, accountability and a results-driven mindset.
• Demonstrate revenue ownership and track record of target achievement.
• Manage multiple projects and stakeholders with high execution rigor.
• Understand the media, entertainment and branded content ecosystem.

Skills

Revenue ownership

Business development

Partnerships

Negotiation

Media knowledge

Cross-functional collab

Strategic thinking

Leadership

Job description

Title- Manager - Entertainment & Branded Content (Open)

Job Description

Key Responsibilities

• Own and deliver regional revenue targets across the South Zone, ensuring monthly, quarterly, and annual goal achievement.
• Drive end-to-end execution of business initiatives with a strong focus on timely delivery.
• Build and manage relationships with brands, sponsors, partners (publishers, broadcasters, production houses) and key ecosystem stakeholders.
• Identify and drive new business opportunities and monetization avenues within Entertainment & Branded Content experience.
• Ensure strong execution governance through regular reviews, performance tracking, and proactive problem-solving to address business gaps.
• Collaborate cross-functionally with client leads, marketing, operations, product, legal and central teams to ensure seamless delivery and business outcomes.
• Lead with strong ownership, accountability, and a results-driven mindset.
• Strong track record of revenue ownership and target achievement.
• High execution rigor with ability to manage multiple projects and stakeholders.
• Understanding of the media, entertainment & branded content ecosystem.
• Strong partnership, negotiation, and business development skills.
• Ability to thrive in a fast-paced, target-driven environment.
• Prior experience working within Branded Content & Entertainment ecosystem, with a strong understanding of the media & entertainment landscape, including commercial, partnership, and content opportunities.
• Established relationships and experience working with brands, partners (publishers, broadcasters, production houses) ecosystem stakeholders will be preferred.
• 5 years of experience in revenue, business development, partnerships, or commercial roles.
• Prior experience in Entertainment & Branded Content is preferred.
• Experience managing regions business performance and execution preferred.