EDTECH BDA (UPTO 8LPA / CERTIFICATION COURSES)

Mindtel; Bengaluru; On-site; INR 720,000 - 880,000; Full time

Benefits offered by this job

CTC up to ₹8 LPA

Mindtel course access

On-site workspace Bengaluru/Hyderabad/

Job summary

Mindtel in Bengaluru/Hyderabad/Pune seeks a hungry Business Development Associate to drive enrolment growth for Mindtel’s certification programs across education institutes, corporate L&D, and career counsellors. Drive end-to-end sales from cold outreach to proposal delivery and contract closure using CRM tools like HubSpot, Zoho, or Salesforce.

Collaborate with marketing on localized campaigns and report weekly on KPIs to the BD Head.

Qualifications

• CRM tools experience with HubSpot, Zoho or Salesforce.
• Ability to generate and nurture leads through the funnel.
• Experience in B2B sales and stakeholder management.

Responsibilities

• Identify and convert educational institutes, corporate L&D teams, and career counsellors into partnerships.
• Manage end-to-end sales cycles—from cold outreach to contract closure—using CRM tools.
• Represent Mindtel at career fairs and events to build brand awareness and generate leads.
• Collaborate with marketing for localized campaigns and multi-channel outreach.
• Track KPIs and report weekly to the BD Head with insights for improvement.
• Onboard and train regional partners to ensure brand messaging and pricing alignment.

Skills

Lead generation

Conversion funnel optimisation

B2B sales

Stakeholder management

Tools

HubSpot

Zoho

Salesforce

LinkedIn Sales Navigator

Job description

About the Opportunity

A fast-scaling edtech innovator redefining upskilling in India’s digital economy, we empower learners with high-impact certification courses in AI, cloud, data, and product management. Our mission? Bridge the industry-skill gap by delivering job-aligned, outcome-driven programs—backed by enterprise partnerships and real-world project exposure. We’re seeking a hungry, client-first Business Development Associate to drive enrolment growth and expand our reach across key Indian markets.

Role & Responsibilities

• Identify, engage, and convert educational institutes, corporate L&D teams, and career counsellors into partnership channels for certification programmes.
• Conduct end-to-end sales cycles—from cold outreach and discovery calls to proposal delivery and contract closure—using CRM tools like HubSpot or Zoho.
• Represent Mindtel at career fairs, campus drives, and industry events to build brand awareness and generate leads across Tier 1 & 2 cities.
• Collaborate with marketing to co-create localized campaigns, referral programs, and conversion funnels using LinkedIn, WhatsApp Business, and SMS.
• Track KPIs (lead-to-close rate, CAC, pipeline velocity) and report weekly to the BD Head with data-backed insights for process improvement.
• Onboard and train regional partners, ensuring alignment with brand messaging, pricing strategy, and student success metrics.

Skills & Qualifications

Must-Have

• CRM tools (HubSpot, Zoho, SalesForce)
• LinkedIn Sales Navigator
• Lead generation
• Conversion funnel optimisation
• B2B sales
• Stakeholder management

Preferred

• EdTech industry exposure
• Experience selling certification or upskilling programs
• Proficiency in regional languages (Hindi, Telugu, Tamil, Bengali)

Benefits & Culture Highlights

• Competitive CTC up to ₹8 LPA performance-linked incentives
• Free access to Mindtel’s certification courses mentorship from industry leaders
• On-site collaborative workspace in Bengaluru/Hyderabad/Pune with team lunches, hackathons, and quarterly offsites