Digital Marketing Executive

CareerXperts Consulting; Bengaluru; On-site; INR 500,000 - 800,000; Full time

Job summary

A leading recruitment firm in Bengaluru is seeking a Digital Marketing Executive to enhance visibility and engagement on LinkedIn. The role involves creating and managing LinkedIn content, driving organic reach and engagement, and coordinating with teams on hiring campaigns. Candidates should have 2-5 years of experience in digital marketing, with a strong focus on LinkedIn strategies and tools. This position offers opportunities for growth and innovation in a dynamic team environment.

Qualifications

• 2–5 years of experience in digital marketing, specifically with LinkedIn.
• Strong understanding of LinkedIn algorithms and content strategy.
• Experience with social media calendars and tools.

Responsibilities

• Plan, create, and manage LinkedIn-focused content.
• Drive organic reach and engagement through posts and community interaction.
• Manage LinkedIn Company Page growth and analytics.
• Track performance metrics and optimize strategy.

Skills

LinkedIn marketing

Employer branding

Lead generation through social media

Organic reach & engagement

Content strategy

Analytics and performance tracking

Tools

Canva

Job description

Overview

Are you passionate about LinkedIn marketing, employer branding, and lead generation through social media?

We’re looking for a Digital Marketing Executive who can drive visibility, engagement, and inbound leads—especially on LinkedIn.

Responsibilities

• Plan, create, and manage LinkedIn-focused content (job posts, employer branding, thought leadership)
• Drive organic reach & engagement through posts, hashtags, tagging, and community interaction
• Manage LinkedIn Company Page growth, analytics, and follower acquisition
• Execute paid LinkedIn campaigns (optional / preferred)
• Coordinate with recruitment & BD teams to promote hiring campaigns
• Track performance metrics (reach, CTR, engagement, leads) and optimize strategy
• Repurpose content across Instagram, Facebook, and other platforms as needed
• Strong understanding of LinkedIn algorithms & content strategy
• Experience with social media calendars & tools
• Basic knowledge of Canva / creatives / short videos

Qualifications

• Experience: 2–5 years