Executive - Digital Marketing

A.T.E. Enterprises; Mumbai; On-site; INR 600,000 - 1,200,000; Full time

Job summary

A.T.E. Enterprises in Mumbai seeks a marketing professional with 4–5 years of hands-on experience to lead social media branding, performance marketing, and lead generation CRM management. The role also covers content creation, SEO, and internal communications to ensure cohesive brand messaging.

The candidate will plan and execute campaigns, optimize ads, nurture leads, and collaborate with sales to improve conversions while developing assets for websites and campaigns to boost engagement.

Qualifications

• Bachelors degree in Marketing, Communications, or a related field.
• 4-5 years of hands-on experience in digital marketing.

Responsibilities

• Manage LinkedIn, YouTube, and other digital platforms.
• Create engaging content and maintain brand consistency.
• Track trends and platform performance.
• Plan and execute Google Ads, LinkedIn Ads, and paid campaigns.
• Optimise campaigns through A/B testing.
• Monitor CPC, CPL, ROI, and conversion metrics.
• Drive B2B lead-generation campaigns.
• Manage lead qualification, nurturing, and CRM tracking.
• Coordinate with sales teams to improve lead conversion.
• Create digital marketing assets and campaign content.
• Support website updates, landing pages, and SEO initiatives.
• Improve organic visibility and user engagement.
• Support newsletters, leadership communications, and internal campaigns.
• Ensure alignment of internal and external brand messaging.

Skills

Google Ads

LinkedIn Ads

SEO practices

Lead-generation tools

Campaign analytics

CRM lead tracking

Email marketing

Landing pages

Marketing automation

Lead-nurturing

Social media trends

Communication

Coordination

Analytics

Project management

Education

Bachelor's degree in Marketing or Communications

Tools

Canva

Adobe tools

Job description

Job Summary

Bachelors degree in Marketing, Communications, or a related field

4-5 years of hands-on experience

A. Social Media Branding

• Manage LinkedIn, YouTube, and other digital platforms
• Create engaging content and maintain brand consistency
• Track trends and platform performance

B. Performance Marketing

• Plan and execute Google Ads, LinkedIn Ads, and paid campaigns
• Optimise campaigns through A/B testing
• Monitor CPC, CPL, ROI, and conversion metrics

C. Lead Generation CRM Management

• Drive B2B lead-generation campaigns
• Manage lead qualification, nurturing, and CRM tracking
• Coordinate with sales teams to improve lead conversion

D. Content, SEO Website Management

• Create digital marketing assets and campaign content
• Support website updates, landing pages, and SEO initiatives
• Improve organic visibility and user engagement

E. Internal Communication Brand Support

• Support newsletters, leadership communications, and internal campaigns
• Ensure alignment of internal and external brand messaging

Skills

• Proficiency in Google Ads, LinkedIn Ads, SEO practices, lead-generation tools, campaign analytics, and CRM-based lead tracking
• Working knowledge of email marketing, landing pages, marketing automation, and lead-nurturing practices
• Basic design skills using Canva, Adobe tools, or similar applications
• Familiarity with social media trends and creative content formats
• Strong communication, coordination, analytical, and project-management abilities
• Data-driven, well-organised, growth-orientated, and capable of working closely with business and sales teams

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.