Digital Marketing Executive

Crew Kraftorz LLP; Chennai District; On-site; INR 300,000 - 600,000; Full time

Job summary

Crew Kraftorz LLP in Chennai, India, is seeking a proactive Digital Marketing Executive to manage social media, performance marketing, and content creation. The ideal candidate should have 2-3 years of hands-on experience in digital marketing campaigns and analytics.

This role requires expertise in managing campaigns across platforms like Google Ads and social media, as well as strong communication and analytical skills. A bachelor's degree is required, and graphic design skills are a plus.

Qualifications

• 2-3 years of experience in Digital Marketing, Social Media Management, or Performance Marketing.
• Strong knowledge of SEO, SEM, PPC, Google Ads, Google Analytics, and social media marketing.
• Excellent communication, analytical, and multitasking skills.

Responsibilities

• Manage and grow the company's social media presence across various platforms.
• Plan, execute, and optimize digital marketing campaigns.
• Create engaging content for social media and email campaigns.
• Monitor campaign performance using analytics tools.
• Support SEO, SEM, and lead generation initiatives.

Skills

SEO

Social Media Management

Digital Marketing

Email Marketing

Google Analytics

PPC

Graphic Design

Education

Bachelor's degree in Marketing, Business, Communications

Tools

Canva

Photoshop

Illustrator

Google Ads

Job description

We are seeking a proactive and results-driven Digital Marketing Executive to manage social media, performance marketing, content creation, and customer engagement initiatives. The ideal candidate should have hands-on experience in digital marketing campaigns, lead generation, analytics, and brand promotion across various online platforms.

Requirements

Digital Marketing Executive

Experience: 2–3 years

Work Mode: work-from-office

Department: Marketing

Employment Type: full-time

Notice Period: Immediate

Key responsibilities

• Manage and grow the company's social media presence across LinkedIn, Facebook, Instagram, and other platforms.
• Plan, execute, and optimize digital marketing campaigns, including Google Ads, Meta Ads, and LinkedIn Ads.
• Create engaging content for social media, email campaigns, WhatsApp marketing, and promotional activities.
• Monitor campaign performance using Google Analytics and other reporting tools.
• Support SEO, SEM, and lead generation initiatives.
• Conduct market research and competitor analysis to improve marketing effectiveness.
• Collaborate with internal teams to ensure consistent branding and communication.

Required skills and experience

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 2–3 years of experience in Digital Marketing, Social Media Management, or Performance Marketing.
• Strong knowledge of SEO, SEM, PPC, Google Ads, Google Analytics, and social media marketing.
• Excellent communication, analytical, and multitasking skills.
• Experience in email marketing and customer engagement campaigns.

Good to have

• Graphic design skills using Canva, Photoshop, Illustrator, or similar tools.
• Experience in creating social media creatives, marketing collateral, and basic video editing.

About the Company

Our client is a dynamic organization focused on innovative marketing solutions and customer engagement.