D2C Performance Marketing Executive

Kontrah Labs; India; On-site; INR 500,000 - 900,000; Full time

Job summary

Kontrah Labs, a performance marketing agency for premium D2C brands, is seeking a Performance Marketing Executive to own Meta and Google Ads campaigns from setup to optimization.

You will manage campaign structure, audiences, budgets, bidding, and testing; monitor metrics like CTR, CPC, CPA, and ROAS; prepare reports; collaborate with the creative team; and use AI tools to improve research, copy, and workflows.

Qualifications

• 1–2 years of hands-on experience managing Meta Ads and Google Ads.
• Experience handling live advertising budgets and optimizing campaigns.
• Good understanding of Meta Ads Manager, Google Ads, Pixel, and conversion tracking.
• Strong analytical skills with proficiency in Google Sheets or Excel.
• Comfortable using AI tools in daily work.
• Agency or D2C eCommerce experience is a plus.

Responsibilities

• Build, launch, and optimize Meta & Google Ads campaigns.
• Manage campaign structure, audiences, budgets, bidding, and creative testing.
• Monitor campaign performance (CTR, CPC, CPM, CPA, ROAS, etc.) and optimize based on data.
• Prepare performance reports and identify actionable insights.
• Collaborate with the creative team on ad concepts and testing.
• Participate in client review calls and communicate campaign performance professionally.
• Use AI tools like ChatGPT, Claude, or similar to improve research, reporting, copywriting, and workflows.

Skills

Meta Ads

Google Ads

Analytical thinking

AI tools usage

Tools

Google Sheets

Excel

Pixel

Conversion tracking

Job description

Kontrah Labs is a performance marketing agency helping premium D2C brands scale profitably through Meta and Google Ads. We're a small, high-ownership team where every member directly impacts client growth.

We're looking for a Performance Marketing Executive who can take ownership of campaign execution and optimization while working closely with the founder and senior performance marketers.

What You'll Do

• Build, launch, and optimize Meta & Google Ads campaigns.
• Manage campaign structure, audiences, budgets, bidding, and creative testing.
• Monitor campaign performance (CTR, CPC, CPM, CPA, ROAS, etc.) and optimize based on data.
• Prepare performance reports and identify actionable insights.
• Collaborate with the creative team on ad concepts and testing.
• Participate in client review calls and communicate campaign performance professionally.
• Use AI tools like ChatGPT, Claude, or similar to improve research, reporting, copywriting, and workflows.

Requirements

• 1–2 years of hands-on experience managing Meta Ads and Google Ads.
• Experience handling live advertising budgets and optimizing campaigns.
• Good understanding of Meta Ads Manager, Google Ads, Pixel, and conversion tracking.
• Strong analytical skills with proficiency in Google Sheets or Excel.
• Comfortable using AI tools in daily work.
• Agency or D2C eCommerce experience is a plus.

What You'll Get

• Work on real campaigns for premium D2C brands.
• Direct mentorship from experienced performance marketers.
• Exposure to strategy, creatives, CRO, reporting, and client management.
• Fast learning environment with clear growth opportunities.
• High ownership and minimal bureaucracy.

Note: We are looking for candidates who can join immediately. Applications from immediate joiners will be given preference.