Direct
Responsibilities
- Identify market and client needs, consolidate them into market requirements, and
contribute to building innovative products while improving existing ones for better cost,
quality, and performance.
- Conduct primary research with selected customers to gather insights on needs,
preferences, and pain points, informing product development and strategy.
- Coordinate cross-functional activities, represent customers internally, and collaborate with
leaders across areas for project allocation and resource planning.
- Build, sustain, and maintain long-term relationships with key and strategic clients to
ensure quality service delivery, business retention, and enhancement.
- Prepare various marketing materials to generate new leads, including advertisements,
mailers, product-specific presentations, catalogues, and videos.
- Support marketing activities by attending trade shows, conferences, and other events.
- Prepare technical presentations and demonstrate how products meet client needs.
- Maintain sound knowledge of competitor portfolios, including mapping their go-to-market
(G2M) strategies, local initiatives, and overall approaches.
- Develop, communicate, and implement growth measures.
- Plan and implement marketing and promotion strategies.
- Soft Skills
- Willingness to learn and stay updated on Averys products and systems.
- Strong market knowledge of industrial scales.
- Excellent networking skills.
- Superior communication and presentation skills.
- Professional sales skills with the ability to analyze market potential.
Soft Skills
- Willingness to learn and keep him / her self-updated about Averys Products and Systems.
- Market knowledge of Industrial Scales.
- Networking skills.
- Good communication and presentation skills.
- Professional sales skills and ability to analyze market potential.
Duties
- Act as a business enabler to grow Averys products and systems business, developing strategies and initiatives to retain our leading position.
- Drive growth in OI and revenue through a customer-centric approach, targeting end-users and various industry segments.
- Demonstrate deep domain/industry knowledge, including understanding of the weighing industry, competitors, and key segments.