Business Development Manager

Avery India Limited; Faridabad District; On-site; INR 900,000 - 2,000,000; Full time

Job summary

Avery India Limited in Haryana is seeking a seasoned Business Development professional to drive new business and engage with partners. This role demands focus, strong communication, and the ability to execute strategic plans.

You will identify market needs, coordinate cross‑functional teams, and build robust client relationships to ensure service quality and retention. Prior BD experience and a marketing‑savvy background are preferred.

Qualifications

• 10–15 years of industry related business development experience.
• Strong communication and interpersonal skills.
• B.Tech/B.E in Electronics or Instrumentation; MBA/PGDM in marketing is an added advantage.

Responsibilities

• Identify market needs & consolidate into market requirements to influence product development.
• Coordinate cross-functional activities and allocate resources across projects.
• Build and maintain long-term relationships with key clients for service quality and retention.
• Prepare marketing materials to generate new leads (advertisements, mailers, catalogs, videos).
• Support marketing activities by attending trade shows, conferences and events.
• Prepare technical presentations and demonstrate product fit for clients.
• Analyze competitor portfolios and map GTM strategies.
• Develop and implement growth measures.
• Plan and execute the marketing and promotion strategy.

Skills

Strong communication

Interpersonal skills

BD strategy execution

Education

B.Tech / B.E (Electronics / Instrumentation)

MBA/PGDM in marketing

Job description

The ideal candidate will lead initiatives to generate and engage with business partners to build new business for the company. This candidate will be focused and have strong communication skills. They should be able to think critically when making plans and have a demonstrated ability to execute a particular strategy.

Responsibilities

• Identifying market/client’s needs & wants, consolidating into Market requirements, contribute towards building innovative products and improve existing products to improve cost, quality & performance.
• Coordinate cross-functional activities, represent customers internally and collaborate with leaders in varied areas on allocation across projects and resource planning.
• Build, Sustain and Maintain long term relationships with key and strategic clients to ascertain rendering of quality service and business retention/enhancement.
• Responsible for preparing various marketing material to generate new leads (Advertisement, Mailers, Product specific Presentations, Catalogues, Videos etc.)
• Supporting Marketing Activities by attending trade shows, conferences, and other marketing events.
• Preparing Technical Presentations and demonstrating how a product meets client needs.
• Sound knowledge of competitor portfolio. Competitor mapping in terms of their G2M, Local initiatives, and strategies.
• Development, communication & implementation of growth measures.
• Planning and implementing the Marketing & promotion strategy.

Qualifications

• B.Tech / B.E (Electronics / Instrumentation), M.B.A/PGDM in marketing will be an added advantage.
• Additional exposure of working in engineering industries
• 10 - 15 years' prior industry related business development experience
• Strong communication and interpersonal skills
• Proven knowledge and execution of successful development strategies