Business Development Executive – Software Sales

Landmark Techedge Pvt. Ltd.; Pune District; On-site; INR 400,000 - 700,000; Full time

Benefits offered by this job

Performance-Based Incentives

Sales Commission

Career Growth Opportunities

Professional Training

Learning Opportunities

Performance Recognition

Supportive Work Environment

Long-Term Career Development

Job summary

Landmark Techedge Pvt. Ltd. is seeking a motivated Business Development Executive (BDE) to drive B2B software sales. The role focuses on generating qualified leads, conducting product demonstrations, and converting prospects into paying customers.

The ideal candidate will manage the full sales cycle, engage with decision-makers, IT managers, and healthcare admins, and achieve monthly/ quarterly revenue targets. Willingness to travel and strong communication skills are essential.

Qualifications

• Minimum 1 year of proven experience in B2B software sales, ERP, CRM, HIMS, SaaS, or IT solutions sales is mandatory.
• Graduation in any discipline; MBA in Marketing or Sales will be an added advantage.
• Experience in lead generation, cold calling, client acquisition, and sales conversion.
• Strong understanding of the software sales process and customer relationship management.
• Excellent verbal and written communication skills.
• Strong presentation, negotiation, and deal-closing abilities.
• Ability to work independently and achieve assigned sales targets.
• Strong interpersonal skills and a customer-focused approach.
• Experience using CRM software to manage sales pipelines and follow-ups.
• Willingness to travel for client meetings and product demonstrations.

Responsibilities

• Identify and generate qualified B2B leads through cold calling, email campaigns, LinkedIn prospecting, referrals, and networking.
• Research potential customers and connect with business owners, decision-makers, IT managers, and healthcare administrators.
• Present and promote ERP, CRM, HIMS, SaaS, and other IT software solutions.
• Schedule and conduct online and offline product demonstrations and client meetings.
• Understand customer business requirements and recommend suitable software solutions.
• Manage the complete sales cycle, from lead generation and prospecting to negotiation and deal closure.
• Prepare professional sales proposals, quotations, and presentations.
• Follow up consistently with prospective customers to improve conversion rates.
• Maintain accurate records of leads, follow-ups, opportunities, and sales activities in the CRM system.
• Achieve monthly and quarterly sales targets and contribute to overall revenue growth.
• Develop long-term client relationships and identify upselling and cross-selling opportunities.
• Coordinate with internal technical, implementation, and support teams to ensure customer satisfaction.
• Attend client meetings and travel when required.

Skills

B2B Software Sales

Lead Generation

Cold Calling

Client Acquisition

Product Demonstrations

Sales Negotiation

Deal Closure

CRM Management

Pipeline Management

Revenue Growth

Market Research

Education

MBA in Marketing or Sales

Graduation in any discipline

Tools

CRM software

Job description

1. About the Company

We are a growing IT and healthcare technology company delivering innovative software solutions that help businesses streamline operations, improve productivity, and accelerate growth.

Our key products include:

• BizPlus ERP: An integrated ERP and CRM solution designed to simplify business operations, sales, finance, HR, and customer management.

• TRIO HIMS: A comprehensive Hospital Information Management System designed to streamline healthcare administration and hospital operations.

2. Role Overview

We are looking for a motivated, results-driven Business Development Executive (BDE) with proven experience in B2B software sales.

The ideal candidate will be responsible for generating qualified leads, identifying business opportunities, conducting product demonstrations, managing client relationships, and converting prospects into paying customers.

The candidate should possess excellent communication, negotiation, and sales-closing skills, along with the ability to achieve monthly and quarterly revenue targets.

3. Key Responsibilities

• Identify and generate qualified B2B leads through cold calling, email campaigns, LinkedIn prospecting, referrals, and networking.

• Research potential customers and connect with business owners, decision-makers, IT managers, and healthcare administrators.

• Present and promote ERP, CRM, HIMS, SaaS, and other IT software solutions.

• Schedule and conduct online and offline product demonstrations and client meetings.

• Understand customer business requirements and recommend suitable software solutions.

• Manage the complete sales cycle, from lead generation and prospecting to negotiation and deal closure.

• Prepare professional sales proposals, quotations, and presentations.

• Follow up consistently with prospective customers to improve conversion rates.

• Maintain accurate records of leads, follow-ups, opportunities, and sales activities in the CRM system.

• Achieve monthly and quarterly sales targets and contribute to overall revenue growth.

• Develop long-term client relationships and identify upselling and cross-selling opportunities.

• Coordinate with internal technical, implementation, and support teams to ensure customer satisfaction.

• Attend client meetings and travel when required.

4. Required Qualifications & Experience

• Minimum 1 year of proven experience in B2B software sales, ERP, CRM, HIMS, SaaS, or IT solutions sales is mandatory.

• Graduation in any discipline; MBA in Marketing or Sales will be an added advantage.

• Experience in lead generation, cold calling, client acquisition, and sales conversion.

• Strong understanding of the software sales process and customer relationship management.

• Excellent verbal and written communication skills.

• Strong presentation, negotiation, and deal-closing abilities.

• Ability to work independently and achieve assigned sales targets.

• Strong interpersonal skills and a customer-focused approach.

• Experience using CRM software to manage sales pipelines and follow-ups.

• Willingness to travel for client meetings and product demonstrations.

5. Key Skills

• B2B Software Sales

• ERP / CRM / SaaS Sales

• Lead Generation & Prospecting

• Cold Calling & Client Acquisition

• Product Demonstrations

• Sales Negotiation & Deal Closure

• CRM & Pipeline Management

• Revenue Generation & Target Achievement

• Client Relationship Management

• Business Development & Market Research

6. Performance Expectations

• Generate and maintain a consistent pipeline of qualified business leads.

• Conduct effective product demonstrations and client presentations.

• Convert qualified prospects into paying customers.

• Achieve assigned monthly and quarterly sales targets.

• Maintain accurate sales reports and pipeline forecasts.

• Build strong customer relationships to support long-term business growth.

7. Benefits & Perks

• Performance-Based Incentives: Additional incentives for achieving and exceeding monthly and quarterly sales targets.

• Sales Commission: Opportunity to earn additional rewards based on successful deal closures.

• Career Growth Opportunities: Clear growth path toward Senior Business Development Executive, Sales Manager, and Business Development Manager roles.

• Professional Training: Product knowledge, software sales, negotiation, and communication skills training.

• Learning Opportunities: Hands-on experience with ERP, CRM, SaaS, and healthcare technology solutions.

• Performance Recognition: Rewards and appreciation for outstanding contributions and achievements.

• Supportive Work Environment: Collaborative team culture with guidance and support from management.

• Long-Term Career Development: Opportunity to grow with an expanding IT and software technology company.

8. Important Eligibility Criteria

Candidates must have prior experience selling software products or IT solutions.

Applicants with experience exclusively in retail sales, real estate, insurance, FMCG, banking, or general telecalling without relevant software/IT product sales experience will not be considered.

Immediate joiners will be given preference.