Business Development Executive(Field Sales)

Superworks; Surat; On-site; INR 350,000 - 550,000; Full time

Job summary

Superworks in Surat, Gujarat is seeking a results-driven Business Development Executive with 2+ years' B2B field sales experience to drive the full sales cycle from prospecting to closure.

You will conduct door-to-door visits, client meetings, and cold calls to generate leads, present HRMS, Payroll, and HCM solutions, and build long-term relationships with decision-makers. The role emphasizes target attainment and CRM discipline.

Qualifications

• 2+ years of experience in B2B Sales / Field Sales / Direct Sales.
• Experience selling SaaS, HRMS, or HCM solutions is a plus.
• Strong communication, presentation, and relationship-building skills.
• Willingness to do field visits and door-to-door selling.

Responsibilities

• Drive field sales and new business opportunities from lead generation to closure.
• Visit companies and engage HR, Finance, Admin, IT decision-makers.
• Demonstrate Superworks HRMS, Payroll, HCM and related solutions.
• Maintain CRM records and update sales pipeline.
• Coordinate with Pre-Sales and Implementation after deal closure.

Skills

Field sales

B2B sales

Direct sales

Lead generation

CRM

Negotiation

Communication

Tools

CRM platforms

Job description

We are looking for a results driven Business Development Executive with 2+ years of experience in B2B field sales / direct sales. The ideal candidate should be comfortable with door-to-door sales, client visits, cold calling, prospecting, and face-to-face meetings, Project Management to generate and close new business opportunities.

The candidate will be responsible for identifying potential customers, visiting businesses, understanding their requirements, presenting Superworks HRMS, Payroll, HCM, and HR automation solutions, and independently driving the sales cycle from lead generation to closure.

Key Responsibilities

1. Field Sales & Business Development

• Conduct door-to-door and field sales activitiesto identify and approach potential business customers.
• Visit companies and meet HR, Finance, Admin, IT, and business decision-makers.
• Generate new leads through field visits, cold calling, referrals, networking, LinkedIn, and other outbound activities.
• Identify organizations with 250+ employees and develop new business opportunities.
• Achieve monthly, quarterly, and annual sales targets.
• Independently manage the sales cycle from prospecting to negotiation and closure.

2. Lead Generation & Client Acquisition

• Build and maintain a strong pipeline through self-generated leads.
• Conduct regular market visits and identify potential customers in the assigned territory.
• Understand customer requirements and identify opportunities for HRMS, Payroll, HCM, Attendance, and Workforce Management solutions.
• Build long-term relationships with prospects and customers.
• Follow up consistently with prospects and convert qualified leads into customers.

3. Consultative Selling & Product Demonstration

• Understand customer challenges related to HR, payroll, attendance, compliance, and workforce management and Project Management.
• Present and demonstrate Superworks solutions based on customer requirements.
• Explain product benefits, pricing, ROI, and business value.
• Handle objections and competitor comparisons effectively.
• Conduct commercial discussions and negotiate with customers to close deals.

4. Sales Reporting & CRM

• Maintain accurate records of leads, meetings, follow-ups, and opportunities in the CRM.
• Keep sales pipeline and deal stages updated.
• Prepare regular sales and activity reports.
• Track follow-ups and ensure timely movement of opportunities through the sales funnel.

5. Customer Handover

• Coordinate with the Pre-Sales, Product, and Implementation teams after deal closure.
• Ensure proper communication of customer requirements, commitments, and expectations.
• Maintain a professional relationship with customers throughout the sales process.

Core Requirements

• 2+ years of experience in B2B Sales / Field Sales / Direct Sales.
• Strong willingness and ability to do field sales and door-to-door client visits and Project Management.
• Proven experience in independently generating leads and closing sales.
• Experience in meeting face-to-face and handling sales discussions.
• Strong communication, presentation, negotiation, and relationship-building skills.
• Target-oriented and comfortable working with monthly sales targets.
• Ability to identify prospects, conduct meetings, follow up, and close deals independently.
• Experience selling SaaS, HRMS, Payroll, HCM or other B2B technology solutions will be an advantage.
• Knowledge of HRMS, Payroll, HCM, PF, ESIC, PT, and TDS will be an added advantage.
• Experience using CRM platforms is preferred.

Experience

Total Experience :2+ years

Domain experience: 1+ years in HRMS / Payroll / HCM SaaS preferred.