Business Development Executive

Parksons Packaging; Chennai District; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Parksons Packaging, based in Chennai, seeks a seasoned Business Development Executive - South to drive revenue by acquiring large customers and expanding existing accounts across South India. The role demands 7+ years in packaging, strong BD and CRM expertise, and travel readiness.

You will collaborate with PDD and NPD teams to tailor packaging solutions and lead pricing inputs while nurturing key client relationships.

Qualifications

• Minimum 7 years in Packaging (cartons, flexible, or related packaging solutions).
• Proven expertise in business development and customer relationship management.
• Strong communication, negotiation, and presentation skills.
• Proficiency in MS Office and CRM tools.
• Willingness to travel extensively across South India.

Responsibilities

• Drive revenue and profit growth by acquiring new large customers and increasing business from existing accounts.
• Lead the onboarding of new customers with significant business potential.
• Meet potential customers regularly, understand business needs, and gather insights on new product requirements in consultation with the NBD Head.
• Pitch Parksons - innovative packaging solutions and new product developments to customers.
• Provide inputs on pricing, costing, estimation, and proposals.
• Collaborate with Packaging Design & Development (PDD) and New Product Development (NPD) teams to co-develop products aligned with customer specifications.
• Build and nurture long-term relationships with customers across hierarchies and key decision-makers.
• Monitor customer feedback and initiate corrective actions where required.
• Ensure high levels of customer satisfaction through continuous engagement.
• Ensure smooth transition of customers from BD to the Key Account Management (KAM) team post the incubation period.
• Manage payment follow-up and recovery for handled accounts.

Skills

Business development

Customer relationship management

Communication

Negotiation

Presentation

Education

MBA (Marketing)

Graduate (any discipline)

Tools

MS Office

CRM tools

Job description

Role Business Development Executive - South

Position Title : Sales & Marketing - NBD Executive

Department : Sales and Marketing - New Business Development

Reporting To : Regional Manager NBD / Head of Marketing & New Business Development

Education : Graduate / MBA (Marketing)

Experience : 7 to 9 years

Education: Graduate (any discipline)

Industry Experience :

• Minimum 7 years in Packaging (cartons, flexible, or related packaging solutions).
• Proven expertise in business development and customer relationship management.
• Strong communication, negotiation, and presentation skills.
• Proficiency in MS Office and CRM tools.
• Willingness to travel extensively across South India

KEY ACTIVITIES & RESPONSIBILITIES

New Business Development & Marketing

• Drive revenue and profit growth by acquiring new large customers and increasing business from existing accounts.
• Lead the on-boarding of new customers with significant business potential.
• Meet potential customers regularly, understand business needs, and gather insights on new product requirements in consultation with the NBD Head.
• Pitch Parksons - innovative packaging solutions and new product developments to customers.
• Provide inputs on pricing, costing, estimation, and proposals.
• Collaborate with Packaging Design & Development (PDD) and New Product Development (NPD) teams to co-develop products aligned with customer specifications.

Customer Relations & Management

• Build and nurture long-term relationships with customers across hierarchies and key decision-makers.
• Monitor customer feedback and initiate corrective actions where required.
• Ensure high levels of customer satisfaction through continuous engagement.
• Ensure smooth transition of customers from BD to the Key Account Management (KAM) team post the incubation period.
• Manage payment follow-up and recovery for handled accounts.